Wyndham Hotel Group to Migrate Central Reservations to Sabre Platform
April 2, 2015 5:20am
Furthers Wyndham's strategy of working with leading technology companies to deliver state-of-the-art solutions to franchisees
PARSIPPANY, N.J. and SOUTHLAKE, Texas (April 2, 2015) - At its Global Conference in Las Vegas, Wyndham Hotel Group announced to thousands of franchisees that the company has entered into a global CRS services agreement to migrate its central reservations systems to Sabre Corporation's industry-leading SynXis Central Reservations solution.
The agreement makes Sabre the exclusive global central reservation system provider for the world's largest hotel company and makes Wyndham Hotel Group the first global company to leverage the overall Sabre SynXis Enterprise Platform. As part of its strategy to bring industry-leading technology to its global portfolio of franchisees and hotel operators, this arrangement significantly expands upon the strategic property management services agreement forged in 2014 designed to migrate 4,500 properties within the Wyndham family of hotel brands to Sabre's industry-leading Software-as-a-Service (SaaS) property management system, the SynXis Property Manager. The first hotel to participate under a successful pilot is the Days Inn Raleigh Downtown in Raleigh, N.C.
This next phase of the partnership will further leverage Sabre's SynXis Enterprise Platform to power central reservations for all of Wyndham Hotel Group's branded properties.
"As one of the most important value propositions we can provide to our franchisees and owners, Wyndham is absolute in its commitment to deliver the best technology and revenue generation platforms to help our hotels grow their businesses," said Geoff Ballotti, president and chief executive officer of Wyndham Hotel Group. "By leveraging the entire Sabre SynXis Enterprise Platform, hotels within the Wyndham family of hotel brands will be able to more effectively manage their pricing and inventory, enjoy connectivity to an unmatched number of global distribution partners, utilize a broad array of currency and language capabilities and have access to a fully integrated customer profile and history that is tied into our new Wyndham Rewards program. For our economy and midscale brands, this creates a strong competitive advantage by allowing them to deliver superior service and a memorable brand experience to their guests."
Wyndham Hotel Group is scheduled to begin the process in late 2015 of migrating over an 18- to 24-month period the more than 7,600 hotel properties operated under one of Wyndham Hotel Group's brands to the web-based SynXis CR, providing them with unlimited global access and exposure to travelers around the world. Among its offerings, SynXis CR provides distribution of rates and inventory through all online and offline distribution channels; connectivity to global distribution systems, online travel agents, website and mobile booking engines; and seamless integration of critical property, revenue management, loyalty and content systems, providing holistic views of hotel guests and revenue. Sabre's central reservation system is powered by the SynXis Enterprise Platform, an open architecture platform that integrates critical hospitality systems to optimize distribution, operations, retailing and guest experience.
"Wyndham Hotel Group's commitment to leveraging the most advanced technology solutions from Sabre for its franchisees will help drive profitability and maximize yield," said Tom Klein, Sabre president and chief executive officer. "Through our continued innovation and investment, Sabre has built an unrivaled and scalable platform of hospitality solutions that will help Wyndham Hotel Group deliver a world-class guest experience across its branded hotels."
central reservations system,
wyndham hotel group,
Contact: Heidi Castle
Contact: Rob Myers
The State of Central Reservations Systems
Security Issue at Sabre Affects Rosewood Hotel Group Guests' Payment Card Information
Wyndham Worldwide to Acquire La Quinta’s Franchise and Management Businesses for $1.95 Billion in Cash
American Hotel Income Properties REIT LP Completes Rebranding of 46 Rail Hotels to Various Wyndham Brands
TravelClick and IDeaS Expand Partnership with Advanced Integration for Hotels
Wyndham Signs with Galwan for Dual-Branded Wyndham Grand and TRYP by Wyndham in Miami's Brickell District
Wyndham Hotel Group Inks Deal with American Hotel Income Properties for 46 Hotels Across U.S.
Wyndham Hotel Group Raises Trademark Hotel Collection Flag at Six Independent Hotels in the U.S.
Desbravador Integrates TravelClick’s iHotelier Central Reservations System into its Property Management System
Sabre Launches First AI-Powered Business Intelligence Solutions for the Hospitality Industry
Global Business Travelers Identify Top Challenges They Face on the Road
Wyndham Hotel Group Completes Acquisition of AmericInn
Blockchain: Beyond the Hype
Wyndham Worldwide Announces Plan To Become Two Publicly Traded Hospitality Companies
Sabre Names Clinton Anderson as President, Hospitality Solutions
From on-Demand Champagne to Mountaintop Yoga Class, New Concepts of Luxury Are Changing What High-End Travelers Expect
Wyndham to Acquire AmericInn Brand and Its Management Company, Three Rivers Hospitality, from Northcott Hospitality for $170 Million
Red Lion Hotels Impacted by Sabre Data Security Incident
Kimpton Joins List of Companies Hit by Sabre Data Breach
Wyndham Hotel Group Launches The Trademark Hotel Collection, a New Independent Concept for Upper-Midscale-and-Above Hoteliers
Please login or register to post a comment.