Hospitality Financial & Technology Professionals joins Naseba for event in Saudi Arabia

AUSTIN, TEXAS (January 21, 2016) — The world’s leading global hospitality association, Hospitality Financial and Technology Professionals (HFTP®) – producers of HITEC – has partnered with French business information company, Naseba, for the upcoming Hotel Technology Summit taking place 20-21 March 2016 in Riyadh, Saudi Arabia.

“This event is part of HFTP’s growth around the world that our stakeholders have been requesting for quite a long time,” said HFTP CEO Frank Wolfe, CAE. “Our partnership with Naseba has far exceeded our expectations and we are happy to continue it. The Riyadh Hotel Technology Summit has the promise to be even more successful than the Dubai event which was substantially above HFTP expectations and was chaired by HFTP Vice President Lyle Worthington, CHTP, and held this past November.”

The upcoming Hotel Technology Summit will privately gather over 120 decision makers to discuss the latest technology trends that will impact the regional industry, resolve challenges in providing ultimate guest experience, and bridge the gap between the needs of the existing and upcoming millennial guests. These decision makers will come from across the region of Saudi Arabia and the UAE.

The Hotel Technology Summit aims to reveal the latest technology trends that are impacting the hotel industry. It provides a platform for hotel technology experts to discuss a comprehensive range of topics including: new & innovative technologies, mobile technology, artificial intelligence based technologies, device and entertainment autonomy and more.

The summit is also hosting global leaders in hotel technology solutions and innovative product manufacturers who are meeting more than 120 decision makers looking to source technology solutions for their existing and upcoming hotel properties across the region.

Unlike a traditional trade-show or expo, this 2-day summit incorporates interactive panel discussions, keynote presentations, case-studies and pre-scheduled one-to-one meetings between hoteliers and technology providers — all in a focused 5-star business-to-business environment.

Sophie Le Ray, CEO of Naseba explains, “The region is leveraging technology to enhance guest experience and increase profitability. Technology has become a key revenue driver and is transforming the hospitality industry. I’m happy that HFTP, recognized as the global voice for the finance and technology segment of the hospitality industry, will share their global insights and experience in the Middle East.”

For more information on HFTP, please contact Bryan Wood, director of membership development & services, at bryan.wood@hftp.org. For sponsorship enquiries, please contact Madhukar Dudda at madhukard@naseba.com.