ASHEVILLE, N.C. – July 7, 2023 – Jack Benton has been named as the new director of sales at the 188-room Embassy Suites by Hilton Asheville Downtown, which is tentatively scheduled to open winter 2023. Benton will lead all strategic sales and marketing endeavors while supporting the hotel’s mission to provide outstanding service to guests. Located at 192 Haywood St., the hotel is owned and managed by Parks Hospitality Group.
“I am honored to join the Embassy Suites by Hilton Asheville Downtown team,” said Benton. “My position here in Asheville allows us to unlock new business opportunities and ensure our hotel is the top choice for guests traveling to the area, for business and leisure alike.”
Embassy Suites by Hilton Asheville Downtown brings more than 7,000 square feet of new event space to the downtown market, making it a premier destination for weddings, events and meetings. The flexible, first-floor meeting and event space for weddings, board meetings and much more, including: a 4,704 square foot Blue Ridge Ballroom with space for up to 500 people and airwalls to divide the space into four different rooms, in addition to its pre-function space; a 1,232 square foot French Broad Conference Center with space for up to 130 people and three layout configurations; a Board Room with space for up to 10 people; plus, additional meeting and event space at two onsite restaurants, including E’Terie, a lobby-level restaurant and bar, and Soprana, an Italian brick oven pizza rooftop restaurant.
Currently, Benton is the director of sales and marketing for DoubleTree Asheville Downtown, a position he has held since June 2018. He will maintain oversight of this property, as well as the new Embassy Suites. Benton has also held positions at three additional Hilton properties with Parks Hospitality Group, and prior to that, two additional sales positions at Four Points Raleigh and Sheraton Raleigh Hotel with PM Hotel Group.
Ahead of its opening, Embassy Suites by Hilton Asheville Downtown is donating $500 to one of its partner organizations for every $10,000 spent by any group in 2024. Beyond incredible views, Asheville’s beauty shines through its people – the ranchers, farmers, purveyors, gardeners and artists – and Embassy Suites by Hilton Asheville Downtown’s partnerships with its local community are vital. These partner organizations include Equal Plates Project, Blue Ridge Parkway Foundation, Asap, Westwern North Carolina Nature Center, Root Cause Farm, The Utopian Seed Project, The North Carolina Arboretum and Southern Appalachian Highlands Conservancy. This promotion is available to all groups contracted by March 31, 2024.
Embassy Suites by Hilton Asheville Downtown is conveniently located in the heart of the city, and offers sweeping views of North Carolina’s Blue Ridge Mountains. The only full service, all-suites property in downtown Asheville offers a clean and modern design complemented with raw and rustic elements, and the newly constructed hotel features 188 guest suites designed to provide the comforts of home, with separate bedroom and living areas. Embassy Suites by Hilton Asheville Downtown features a business center, onsite parking, a year-round indoor pool, and a modern fitness center with premium equipment, plus two distinct food and beverage outlets, E’Terie and Soprana.
Embassy Suites by Hilton Asheville Downtown is part of Hilton Honors®, the award-winning guest loyalty program for Hilton’s 18 world-class brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else and free standard WiFi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room and access their room using Digital Key.
For more information or to make reservations – or to redeem the group booking promotion – please visit Embassy Suites by Hilton Asheville Downtown, email asheville@parkshotels.com or call +1 (828) 407-0422.
Read more about Embassy Suites by Hilton Asheville Downtown at stories.hilton.com.
