Saint-Tropez – AREV Collection is pleased to announce the appointment of Alexandre Lebrat as Global Director of Sales and Marketing. With nearly 20 years of experience in the luxury hospitality industry, Alexandre brings a wealth of knowledge to his new role.
Commenting on his new position, Alexandre Lebrat stated, “I am honored to join the team at AREV Collection. I look forward to welcoming travelers from around the world to experience the charm of AREV Saint Tropez, an extremely special new property.”
Alexandre Lebrat joins AREV Collection from La Réserve Ramatuelle Hotel, Spa and Villas, where he served as the Director of Sales. In his role, he developed sales strategies, oversaw marketing activities, managed pricing and strategy related to the hotel’s revenue, and cultivated customer loyalty. Prior to this, he held roles overseeing business development in the Americas for Monte-Carlo Société des Bains de Mer, Monaco, and served as the International Sales Manager for Royal Group Hotels & Resorts. Earlier in his career, he also gained valuable experience in operations roles at esteemed hotels in the South of France, Italy, Switzerland and Saint-Barths. Born and raised in the Saint Tropez area, Alexandre has extensive knowledge of the destination and its surrounding areas. He is fluent in English, Italian, and French.
Debuting in the glamorous French Riviera on March 15th, AREV Saint Tropez is the first independent property of AREV Collection. Situated off the Chemin des Vendanges, a tree-lined entrance gives way to the hotel grounds and gardens beautifully realized by leading landscape architect, Jesús Ibáñez. AREV Saint-Tropez worked with world-renowned Madrileño designer Luis Bustamante on the interiors. The boutique hotel features 43 guest rooms and suites, many with private gardens. The designs feature an energizing palate of red, deep blue, and yellow tones punctuated by floor-to-ceiling windows streaming in natural light. AREV Saint Tropez offers a curated culinary experience evoking the Riviera’s spirit, featuring the revived Strand Restaurant and Champagne Lounge, renowned for its sophisticated cocktails and fine cigars at Q’s Bar, and a vibrant Pool Bar serving frozen cocktails. Guests can unwind by the sparkling pool or at the AREV Spa with Maison ST. For active pursuits, outdoor yoga and Padel Court are available, along with a fully equipped Fitness Center.
For more information and to book your stay, please visit arevcollection.com.
