New Hartford, NY – (April 21, 2014) – PAR Springer-Miller Systems, Inc. (PSMS) — a wholly owned subsidiary of PAR Technology Corporation (NYSE:PAR) and the leading provider of guest-centric hospitality management systems today announces the successful deployment of the SMS|Host Hospitality Management System at the 12 Singita safari camps and lodges in South Africa, Zimbabwe, and Tanzania.
Singita serves as the trusted guardian of over half a million acres of pristine land in Africa that offer exceptional safari experiences. Singita maintains an unwavering commitment to the preservation and protection of large tracts of wilderness areas that are home to magnificent wildlife populations, for future generations.
“At Singita we strive for a balance between hospitality, conservation and community,” commented Lindy Rousseau, Sales & Marketing Director of Singita. “We are honored to be able to share this unique part of the world while remaining highly respectful of the natural environment.”
Singita manages 12 lodges in five distinct regions, across three countries from their headquarters in Cape Town, South Africa. Employing the SMS|Host Hospitality Management System including the SMS|Enterprise and SMS|Multi-property management modules, enables seamless information flow between the central office and the remote properties.
“We take great pride in our award winning lodges,” commented Rousseau “We’re working hard to continue to build our reputation as a leader in both conservation and hospitality in Southern Africa.”
Guests often travel across the region, staying in several of the Singita lodges. SMS|Host allows guest information and preference details to flow across all of the lodges. In addition, Singita can use the system to create a comprehensive, guest-friendly itinerary.
“We value our relationship with Singita. We admire their operating philosophy and their endless commitment to excellence and guest satisfaction. With the installation of SMS|Host, Singita joins an impressive community of the world’s finest hotels and resorts that use products by PAR Springer-Miller,” remarked Larry Hall, President & CEO, PAR Springer-Miller. “Singita demonstrated an unwavering commitment to a successful implementation, and the teams from PAR Springer-Miller and Singita responded by putting forward an extraordinary effort to achieve a successful implementation in the face of unique and demanding circumstances.”
With SMS|Host, PAR Springer-Miller Systems continues to set the standard in improving guest service with hospitality technology. By integrating all of a property’s operations into a single system, PAR Springer-Miller’s high-tech solutions enable staff to offer high-touch service creating an exception guest service environment.
