Southern California beachside resort taps seasoned executive for expertise in both group and leisure travel

Carlsbad, Calif. – Sept. 15, 2015 – Rob Stirling has been appointed director of sales and marketing at Cape Rey Carlsbad, a Hilton Resort. In his new role, Stirling will oversee sales, marketing, catering and conference services activities, focusing on the resort’s newfound direction following the recent rebrand of this modern Craftsman-style 215-room property situated along San Diego’s North County coastline. Strengthening the property’s group sales efforts and initiatives will be among Stirling’s top priorities as he takes the reins.

“Rob has incredible knowledge of the local market and experience working with hotels and resorts of all different calibers,” says Vikram Sood, general manager. “His expertise will be invaluable as we continue to refine the Cape Rey brand and the adventure-oriented offerings for both group and leisure travelers.”

Stirling is a passionate and committed hotel executive who possesses a strong desire for success. An industry veteran with nearly 30 years experience, he has been involved in numerous high profile development projects and, most recently, was instrumental in the redevelopment, renovation and repositioning of The Inn at Rancho Santa Fe, Calif. His career tenure also includes serving as the pre-opening director of sales and marketing for the Hyatt Regency Chesapeake Bay Golf Resort, Spa and Marina, W San Diego and The Grand Del Mar, which he helped become the first hotel in San Diego to achieve the coveted Forbes 5-star rating. Rob began his career working for Hyatt Hotels and Resorts and worked in key management positions at The Grand Hyatt New York, Hyatt Regency DFW, Hyatt Regency Dallas and Hyatt Regency La Jolla.

A native of Connecticut, Stirling holds a bachelor’s of science in hospitality management from East Stroudsburg University, Pa. He resides in Encinitas, Calif. with his wife and three children and is passionate about exercise, soccer and travel.

To learn more about Cape Rey, visit www.CapeRey.com.