FORT COLLINS, COLO. – October 25, 2017 – The Elizabeth Hotel, slated to open its doors in fall 2017 in the heart of Old Town, announces the appointment of Barbara Piagari as director of sales and marketing. Piagari will lead the sales and catering teams at the new Autograph Collection hotel, created by McWHINNEY, a Colorado-based national real estate development company and Sage Hospitality, a national developer and the hotel’s operator.
Piagari has spent more than two decades as the director of sales and marketing for a multitude of independent and branded hotels. Her experience spans across luxury, resort, convention, suburban and airport properties, where she led top producing sales teams for already operating properties as well as during the pre-opening process. As a pre-opening sales and marketing specialist, she has opened six four-star properties, primarily in Florida and California. During her seasoned career, Piagari led sales teams at notable hotels and resorts such as Fontainebleau Hilton Resort Miami, Biltmore Los Angeles, Le Meridien Sunny Isles Beach and Hotel Palomar Los Angeles, a Kimpton hotel. In addition to directing sales initiatives at individual properties, Piagari has also been a hospitality task force consultant, serving as an area director of sales for six multi-branded properties and assisting in analyzing and providing solutions to successfully improve revenue generation.
“We are confident The Elizabeth Hotel will provide an offering not yet available in Fort Collins,” said Piagari. “I look forward to working with our talented sales and marketing team to bring this beautiful property to life and share it with those who visit Fort Collins.”
Once open, The Elizabeth will be a part of a mixed-use development in the area of Old Town, Fort Collins, defined as Firehouse Alley. The modern hotel will focus on community, music, expert design and service. Offering 164 guestrooms and 3,500 sq. ft. of meeting space, including indoor ballrooms and an outdoor terrace with views of Walnut Street, the hotel’s tasteful juxtaposition of design elements creates an event setting unparalleled in Fort Collins. The hotel’s art collection will celebrate the authenticity and adventurous spirit of Fort Collins with works by local Colorado artists. Its elegant ease, thoughtful amenities and vibrant spaces will set the tone for discovery of the local culture and personal connection.