Pragmatic checklist by mobile technology leader StayNTouch pinpoints strategies for mobilizing both back-of-house and guest-facing operations to optimize for success
Bethesda, MD (November 28, 2017) – StayNTouch®, the leading innovator in mobile PMS technology for hotels and resorts, has released its latest hotel business growth resource – The 10-Point Checklist for Using Mobile Service to Boost your Hotel's Bottom Line in 2018.
What was once just a cool tech trend is quickly becoming standard technology among the world’s leading hotels and resorts. Moreover, it is not hard to understand the transition since mobile has long been associated with increased guest satisfaction as well as higher revenues. Studies by Google Research show that 72 percent of active consumers say they want mobile-friendly sites and experiences.
- 73% of travelers want to use mobile for check-in
- 68% want concierge tips via mobile
- 64% would like to use a mobile device as a room key
- 62% prefer to order room service/amenities via mobile (MCD)
The comprehensive StayNTouch checklist addresses how guest expectations are changing, and how hoteliers can deliver on those expectations–in 2018 and beyond. By taking advantage of innovative mobile technology at every touch point, hotels can deliver experiences that not only delight but also inspire action.
According to Jos Schaap, the company’s CEO. “At a time when consumers have more choice than ever, a technology that engages guests, streamlines operations and drives loyalty, such as mobile, can give hoteliers a much-needed competitive advantage." Schaap explains that technology is not a substitute for ineffective guest service, lack of a best practices or poor marketing tactics and execution. Schaap sums it up by saying, "Guests want a frictionless journey when they interact with your brand. They aren’t thinking about channels and devices. You need to future-proof your business against evolving guest expectations and the technology behind them."
Mobile services can benefit a hotel in a variety of ways throughout the life cycle of the guest stay. To download The 10-Point Checklist for Using Mobile Service to Boost your Hotel's Bottom Line in 2018, CLICK HERE or visit http://go.stayntouch.com/10PointMobileChecklist.html?utm_source=hotelonline.
All of StayNTouch’s resources are designed to enable hotel owners, management companies and marketers to leverage proven methods, technologies, processes and templates.