NEW YORK, NY (October 8 , 2018) ─ iVvy Inc., the award-winning global Venue Management software company, has joined forces with IDeaS Revenue Solutions, the leading provider of revenue software and advisory services, to bring powerful meetings and events revenue management capabilities to iVvy clients.

Through the strategic integration between iVvy’s end-to-end groups and events management technology and the Smart Space by IDeaS strategy tool, hotels and groups using the iVvy platform will have unparalleled visibility into group business trend data, business performance, and competitive positioning trends. Smart Space creates a connection between revenue managers and event sales managers, seamlessly pulling data from other sales tools to strategically manage meetings and event functions, allowing hoteliers to create ideal pricing scenarios to enhance strategic decisions, capture forecasts, and increase revenue.

iVvy CEO Lauren Hall explains, “We are always looking for ways to help our clients be more successful and adding the enhanced capabilities of Smart Space by IDeaS was an obvious complement to our unique solution. The need for hotel and event managers to understand the impact of group business is critical to profitability and efficiency. We’re excited to see the potential of this partnership with IDeaS and look forward to pushing the technology — and our industry — even further.”

This alliance comes at a time when iVvy is on a trajectory for unprecedented growth worldwide due to increasing demand for the intuitive, cloud-based venue management software. By piecing together an industry that's traditionally dominated by legacy sales & catering systems and fragmented processes, iVvy’s platform is a connection and distribution engine for the meetings and events space, designed from the ground up to help venues yield their event spaces, drive revenue, increase efficiency and reduce capital costs. To date iVvy supports over 12,000 users in 13 countries, with plans to expand to 180 team members across Australia, North America, UK and South Africa.

"Being able to infuse revenue strategy into the events business is a game-changer," said Sanjay Nagalia, chief operating officer for IDeaS. "We are thrilled to partner with such a visionary company as iVvy and look forward to working together. We both share a deep commitment to innovation, and we are inspired by this collaboration.”

Attendees and media are invited to meet with the iVvy team and view live demos at the upcoming HOTECH 2020 event hosted at Hotel ICON in Hong Kong on October 11 and at the Hotel Revenue Distribution Summit on October 16 and in the MICE hub at the ITB Asia Convention October 17-19, Marina Bay Sands, Singapore.

To learn more visit ivvy.com.