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Knowland Launches Free Interactive COVID-19 Hotel Recovery Dashboard
Knowland | May 20, 2020
Advanced analytics for local market and property level data allows hotels to assess competitive position and jumpstart recovery ARLINGTON, Va. — May 20, 2020—Knowland, the leader in group hospitality analytics for hotels, convention and visitor bureaus, conference centers and other meeting venues, announced today a free interactive dashboard providing actionable insights on COVID-19 hotel recovery. These insights will enable hoteliers to see their position in the rebound compared to local and/or national markets and make informed decisions to accelerate recovery. Knowland is providing free unlimited access to the Dashboard from the Kno
Top 5 Things You Need to Know Now in Hotel Digital Marketing: May Edition
Margaret Mastrogiacomo | May 19, 2020
By Margaret Mastrogiacomo As we prepare for the rebound in travel demand, it’s important to keep a pulse on the latest digital innovations you can leverage across channels to make a greater impact on performance. This month, Google rolled out a major core algorithm update, LinkedIn added new company targeting capabilities, and TV streaming ads rose in popularity. From SEO to Social Media and Design, here are the top 5 things you need to know now in hotel digital marketing. 1. SEO: Google rolls out May 2020 core algorithm update. On May 4th, Google began rolling out the May 2020 core update, which is reported to be a larger, broade
Will Hotels Become Faceless, Hands-off, Sterile Environments?
DANIEL CRAIG | May 19, 2020
By Daniel Craig Hoteliers, are you ready for the Covid-19 recovery traveler? In this time of struggle for the travel industry, we can’t help but acknowledge the irony. Are hotels, after working so hard to build reputations as high-touch, warm and intimate, going to become faceless, hands-off, sterile environments? How will hoteliers uphold guest satisfaction while ensuring the safety and wellbeing of guests and staff? In my next webinar with ReviewPro, From High Touch to No Touch: Transforming the Guest Experience Post Covid-19, we’ll discuss how hotels around the world are implementing new health, safety and social-distancing
3 Reasons to Turn to Benchmarking in the COVID-19 Era
HotStats | May 19, 2020
By Laura Resco You wouldn’t trust a doctor’s mere intuition with your health, right? Of course not. You’d require testing and data. Operational benchmarking is the hotel industry’s electrocardiogram (EKG), MRI, X-ray and ultrasound — the instruments that provide the cold hard facts. Isn’t your bottom line worth it? Among industries, the impact of COVID-19 on the hospitality industry has been especially injurious: halting travel in its tracks, postponing conferences and gatherings and precipitating the furloughs and layoffs of thousands of employees within the space. The unprecedented nature of the disease has rendered obs
The Influence of COVID-19 on Travel Plans and Accommodation Types
STR | May 19, 2020
As the COVID-19 pandemic reshapes the world of travel, we investigated the impact on accommodation choices among international travellers. This piece builds on our analysis of propensity to travel in key English-speaking countries, in which we learned that desire for travel has declined but remains strong overall. More or less travel in 2020? The influence of accommodation types Below we can see changes in propensity to travel over the next 12 months broken out by the accommodation type travellers used for past international travel. Unsurprisingly, over the course of the month, the percentage of people anticipating less travel increased
Nobody Asked Me But… No. 231: Brown Palace Hotel, Denver, Colorado
Stanley Turkel | May 19, 2020
By Stanley Turkel, CMHS Hotel History: Brown Palace Hotel, (479 rooms) The Brown Palace Hotel opened in 1892 with an eight-story atrium designed by architect Frank E. Edbrooke (1840-1921). More than 400 wrought iron grillwork panels ring the lobby from the third through the seventh floors. Two of them are upside down, one to serve the tradition that man is imperfect; the other sneaked in by a disgruntled workman. The Brown Palace was built on a cow pasture by Henry Cordes Brown, a carpenter who had driven an oxcart across the country and arrived at Cherry Creek in Kansas territory in 1860. By the late 1880s, Brown owned much of the f
HSMAI Introduces ROC@Home: A Day-Long Global Revenue Optimization Experience
HSMAI | May 19, 2020
In response to the unique challenges of 2020, the Hospitality Sales and Marketing Association International (HSMAI) regions from around the world are proud to present ROC@Home, a day-long experience designed to fuel industry recovery and revitalization efforts on Wednesday, June 17, 2020. Neither a virtual conference nor a replacement for the HSMAI in-person ROC programs, ROC@Home is an opportunity for hotel revenue professionals to reset, refocus, and reenergize, with an exclusive free toolkit to guide learning and engagement, and more than 20 live expert-led sessions hosted by HSMAI’s regions around the globe. “ROC@Home is the fir
Doing More With Less, How Hospitality Management Teams Take Advantage of Touchless Technologies Now
Maestro PMS | May 19, 2020
Preparing to Increase Productivity and Guest Safety in The New Hotel Landscape May 19, 2020 – Properties are working with minimal staff to keep the doors open during today’s slow down; but what about tomorrow? Travel will quickly ramp up as CV-19 restrictions are lifted. Many operators are preparing for the restart now, implementing technologies, hotel software, and processes that will support social distancing guidelines and enable more efficient operations as staffing levels slowly return to meet higher occupancy demands. “Post-CV-19 hotel operations will be about doing more with less and honoring regional social distancing guid