Vancouver, B.C. – September 22, 2023 – Coast Hotels Limited, a fully owned subsidiary of APA Hotel Canada, Inc. and one of North America’s fastest-growing and one of Canada’s largest hotel brands, is pleased to announce the appointment of Dale Prout as Director, Development, located in California.
In his new role, Dale will focus on growing Coast Hotels’ portfolio of franchised and managed hotels in North America specifically targeting key locations throughout the West Coast of the USA to support the company’s exponential growth and expansion strategy.
“On behalf of everyone at Coast Hotels, we are delighted that Dale has taken on this new strategic role. I know that his significant hotel franchise development experience and very strong knowledge of the US accommodation sector along with a very extensive network of industry contacts will prove essential in reaching our growth goals” said Mark Hope, Senior Vice President, Development, at Coast Hotels.
In his new role, Dale brings with him a wealth of experience and expertise in franchise sales and business development, working for several international hotel companies. Most recently, he served as Director of Franchise Development for Radisson Hotel Group.
“I’m thrilled to join the Coast Hotels development team,” said Prout. “The prospect of contributing to Coast Hotels expansion strategy in the US is truly exciting. With their forward-looking vision of brand development and expansion and their focus on franchisee and owner satisfaction, I look forward to collaborating with the talented team and driving impactful development initiatives.”
With this significant appointment, Coast Hotels underscores the company’s dedication to expanding its footprint in the United States, setting the stage for an exciting chapter of growth.
