Calgary, Alberta and El Segundo, Calif., ā€“ Nov. 13, 2014 ā€“ Guest-tek, one of the largest integrators of HD free-to-guest, IPTV, HSIA and Voice services for the hotel market and DIRECTV, one of the worldā€™s leading providers of digital television entertainment services, have formed a strategic relationship to deliver more advanced technology, expanded programming selection and cost savings to hotels across the country.

As a result of this strategic relationship, hotels of all sizes will realize advantages such as savings through DIRECTVā€™s channel rate card and upgrades to the Com2000, which delivers more features in a smaller size head-end than most HD programming systems available today ā€“ regardless of whether the building has coax or an IPTV distribution system. The relationship will also offer a full range of in-room technology devices from Smart TVs to set top boxes.

ā€œDIRECTV is the leading satellite and cable provider in the hospitality space,ā€ says Arnon Levy, CEO of Guest-tek. ā€œTheir products and programming will help rapidly expand Guest-tekā€™s Free-to-Guest offerings while adding significant value to our customers.ā€

ā€œWe believe the combination of Guest-tek, with its expertise in combined data, video and telephony services and DIRECTVā€™s superior hospitality technology, such as the DIRECTV Residential Experience and the Technicolor Com2000, will provide creative solutions for hotel guests and hotel brands across the country,ā€ said Mike Wittrock, senior vice president of Sales for DIRECTV.