QUEBEC CITY- March 24, 2016 – Tribute Portfolio, part of Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), today announced its debut in Canada with the signing of Hotel PUR Quebec, a Tribute Portfolio Hotel, owned by Hotel PUR Quebec LP and managed by Crescent Hotels and Resorts Canada Company. Located in the burgeoning Saint Roch neighborhood in Quebec City, Hotel PUR Quebec will undergo a full renovation of all 242 guestrooms and suites before joining the Tribute Portfolio system in early 2017. Entering its sixth country just a month ahead of its one year anniversary, Tribute Portfolio continues to maintain its position as having the fastest take-off of any Starwood hotel brand, ever.

“Saint Roch has undergone a recent revitalization, seeing an energizing influx of new restaurants, locally-owned boutiques and innovative businesses, all of which have inspired a true indie neighborhood vibe,” said Dave Marr, Global Brand Leader for Tribute Portfolio. “Hotel PUR Quebec is filled with design touches and intriguing culinary options that truly exemplify the essence of Tribute Portfolio, and will undoubtedly resonate with our SPG members around the world.”

Inspired by the charming shops and Parisian-style cafes, Hotel PUR Quebec features designs that compliment Quebec City with its vibrant and upscale lifestyle, offering a reflection of the history and richness of the neighborhood. The hotel design reflects an authentic northern Quebecois-style ambiance of comfort while embracing contemporary flair throughout. Guests can partake in whimsical recreations of American and Asian cuisine at Table, the hotel’s full-service restaurant, as well as relax after a busy day of perusing Saint Roch’s endless boutiques at the hotel’s indoor pool and sauna. Hotel PUR Quebec is just a short walking distance from charming Old Quebec City, as well as in close proximity to the city’s major historic landmarks, such as the Parliament buildings and Plains of Abraham.

“It’s been truly exciting to be part of Saint Roch’s resurgence, and we are thrilled to help drive even more awareness around this emerging neighborhood through our strong relationship with Starwood,” said Anthony Cohen, Executive Vice President & Partner, Crescent Hotels & Resorts. “Hotel PUR Quebec blends the eccentricities and independent spirit of the Tribute Portfolio brand, delivering an old world spirit with a modern twist for travelers seeking to experience a newer side of Quebec City.”

Hotel PUR will run as a Starwood Hotels & Resorts affiliate hotel until it officially joins the Tribute Portfolio by early 2017.

Independent by Nature An answer to both guests’ and owners’ desire to Stay Independent, Tribute Portfolio debuted in April 2015 with its first hotel, the Royal Palm South Beach Miami. In addition to Miami and now Paris, guests can enjoy Tribute Portfolio properties in London, UK; Las Vegas, NV; Palm Springs, CA; Jakarta, Indonesia; and Hokkaido, Japan. The brand will soon open new hotels in Ft. Lauderdale, FL; Costa Mesa, CA; Asheville, NC; Nashville, TN; Savannah, GA; Charleston, SC, and Sarasota, FL. Firmly anchored in the upper upscale category, Tribute Portfolio allows owners of distinct properties to maintain their independent spirit, while benefiting from Starwood’s powerful distribution, loyalty and sales platforms.

For more information and to follow along, please visit www.tributeportfolio.com.