Aliso Viejo, CA – June 28, 2021 – Pacifica Hotels, the largest owner and operator of independent, design-inspired hotels on the Pacific Coast, announces the recent appointment of Julie Aschidamini as Corporate Director of Marketing.
With over 15 years of experience in the hospitality industry, Aschidamini will lead the marketing department and add to the company’s long line of talent.
“Julie’s marketing experience is very well suited to guide this team,” said John Pedlow, Senior Vice President of Operations at Pacifica Hotels. “Her expertise in marketing strategy, branding, digital and social media will help develop Pacifica’s growing portfolio of hotels.”
Aschidamini previously served as the Vice President of Marketing for Sand Cloud, a Shark Tank® company, and has held various marketing positions at L.E. Hotels, Luxe Hotels, Santa Catalina Island Company, and Terranea Resort.
“Hospitality marketing has always been a few steps behind most other industries. I hope to close the gap for our hotels and help them lead the pack when it comes to marketing strategies and initiatives.” Aschidamini said.
For additional information on Pacifica Hotels, visit: www.pacificahotels.com.
