Italy is a crucial growth market for Radisson Hotel Group, drawing million visitors annually to cities like Rome, Venice, and Milan. Its rich cultural heritage makes it ideal for expanding luxury lifestyle brands such as Radisson Collection. Opportunities in emerging cities like Bergamo and Pisa, along with Italy’s role as a major business hub, align with the Group’s strategy to serve diverse travelers.
With five new hotels signed in the past year and seven openings planned in 2025, adding over 1,000 rooms, Radisson Hotel Group’s Italian portfolio has grown from three to 20 properties in six years, advancing its goal of 30 hotels signed and under development by 2027. The first of these 7 openings in 2025 will include Radisson Blu Hotel, Bergamo, Radisson Hotel Pisa, Radisson Collection Hotel, San Gottardo Como, Radisson Blu Hotel, Florence and art’otel Rome Piazza Sallustio, marking the brand’s debut in Italy.
Reflecting on these developments, Elie Younes, Executive Vice President and Global Chief Development Officer at Radisson Hotel Group, “Today’s announcement of five hotel signings and seven openings brings us one step closer to realizing our expansion strategy in Italy. These hotels also highlight our commitment to create more opportunities for our owners and possibilities for our guests by introducing new brands to the country and cementing our presence. We thank each of our partners for their valued trust in our brands and people”.
The five hotel signings and seven upcoming openings include:
Radisson Collection Hotel, San Gottardo Como
In the heart of Como, just a few steps from the renowned lake, the Radisson Collection Hotel, San Gottardo Como will debut as a stunning five-star luxury property in one of Italy’s premier leisure destinations, opening in September 2025. This marvelous hotel will offer 72 rooms, including exclusive suites with breathtaking lake views. Guests will enjoy a stunning rooftop terrace, an elegant restaurant and amenities including a tranquil garden and a gym. Set in the city’s historic center, the Radisson Collection Hotel, San Gottardo Como promises an exceptional retreat with unparalleled access to Como’s iconic attractions.
art’otel Rome Piazza Sallustio
Scheduled to open between late 2024 and early 2025, art’otel Rome Piazza Sallustio will mark the brand’s Italian debut in partnership with PPHE. The hotel, featuring 99 contemporary rooms and suites adorned with artworks by signature artist Pietro Ruffo, offers a unique and immersive, art-led experience. It includes a destination restaurant and bar, an art gallery with rotating exhibitions and an exciting events program. Additional amenities include a fitness center, a sauna, and a creative meeting room. The hotel’s design and offerings emphasize Rome’s rich cultural heritage and aim to engage both locals and visitors.
Radisson Blu Hotel, G.I. Rome
As a key gateway city, Rome is central to Radisson Hotel Group’s expansion strategy in Italy. Recently signed by the Group, Radisson Blu Hotel, G.I. Rome, set to open between the vibrant Ostiense neighborhood and the bustling EUR district, will address the area’s need for upper-upscale international accommodations. This modern property will offer 199 rooms and an array of amenities, including three restaurants, a gym with a wide selection of equipment and a spa for guests to relax and unwind. The hotel also offers a sizeable meeting space. Designed to cater to both business and leisure travelers, the Radisson Blu Hotel, G.I. Rome promises a comfortable experience in one of the city’s most dynamic districts.
Radisson Blu Hotel, Bergamo
Set to open in December 2024, the Radisson Blu Hotel, Bergamo will be a cornerstone of the innovative Chorus Life mixed-use complex. This modern upper-upscale property features 107 elegantly designed rooms, ranging from standard to deluxe, superior, junior suites and suites, some with private terraces. The hotel’s contemporary design integrates seamlessly with the smart city model of Chorus Life, which includes residences, retail spaces, wellness facilities, an arena, dining outlets and extensive green areas.
Guests will enjoy three distinct dining options, including a bar on the ground floor, a breakfast area and a panoramic restaurant on the top floor. The hotel also offers a versatile meeting space, divided into four rooms that can be converted into larger venues. Additional amenities include a fully equipped fitness center and spa. Strategically located near Milan, this hotel is poised to enhance Radisson Hotel Group’s presence in Italy and offer an excellent guest experience within the vibrant city of Bergamo.
Radisson Blu Hotel, Florence
Radisson Blu Hotel, Florence, overlooking the San Miniato al Monte hillside, and just a short drive from the city center, will introduce a new urban resort concept tailored for families. The hotel will feature 329 rooms and suites, including an extraordinary Presidential Suite. Guests can enjoy two restaurants, a bar, a 25-meter outdoor pool, tennis courts, and a gym. With meeting spaces spread across 10 rooms, it is ideal for conferences and events. The hotel is conveniently located near the Florence railway station as well as both Pisa and Florence Peretola airports.
Radisson RED Naples
A unique conversion of the former headquarters of Il Mattino, Southern Italy’s most renowned newspaper, Radisson RED Naples will debut as the first Radisson RED in Italy. Nestled near Naples’ stunning seafront and historic city center, this vibrant hotel is set to elevate Radisson Hotel Group’s footprint in Italy. It will embody the playful twist on the conventional spirit of the Radisson RED brand, offering 150 stylish rooms, a selection of dining options, in addition to a corporate meeting space for business guests and a panoramic roof terrace. Radisson RED Naples also features a gym and spa so guests can prioritize wellness away from home.
Radisson Hotel Pisa
Located near the Tower of Pisa, Radisson Hotel Pisa will provide a modern urban resort catering to both leisure and business travelers. Opening in HY2 2025, this property will enhance the hotel’s offerings through a soft refurbishment, aligning with Radisson Hotel’s upscale brand. With 128 stylish rooms, two culinary venues, a modern meeting space and premium amenities including a pool, gym and spa, Radisson Hotel Pisa will be a standout addition to the Group’s expanding portfolio.
Commenting on the expansion, Chema Basterrechea, Global President and Chief Operations Officer of Radisson Hotel Group said, “Italy is a core aspect of our growth strategy, boasting the highest number of luxury lifestyle hotels under the Radisson Collection brand globally. With five new hotels and resorts signed in the past year and seven openings planned in 2025, we are dedicated to expanding our footprint in this market. We are excited to elevate our portfolio and strengthen our presence in one of Europe’s most dynamic markets. Our goal to expand to 30 hotels in Italy by 2027 reflects our confidence in the market’s potential for growth and our commitment to delivering exceptional guest experiences across the country’s hospitality sector.”