Charlottesville, Virginia (June 27, 2013) – Regatta Travel Solutions announced today that nine months after the launch of the Regatta booking engine on GoLakeHavasu.com, the project is exceeding expectations of the CVB and the hoteliers in the destination. By implementing its innovative tactical online marketing strategies, Regatta Travel Solutions has been able to attract a highly qualified audience to the CVB website and convert them into bookings with their user-friendly booking engine. The Company then uses data and analytics to optimize the process.
“I discovered Regatta at last year’s DMAI Annual Convention in Seattle and was immediately impressed with them,” said Doug Traub, President/CEO of the Lake Havasu City Convention & Visitors Bureau. “It takes a lot to impress me. Ashwin Kamlani, the Company’s founder, came to Lake Havasu City to meet in person with our hoteliers and since launch the project has been a success. I looked at every online booking company in great detail and there was no one that can do what they do more efficiently. We never imagined that our website was capable of producing daily bookings for our hoteliers on such a cost-effective basis. Regatta is truly changing the way that CVBs and their hotels look at their websites by turning them into revenue generating distribution channels that do not burden partners with exorbitant fees or management requirements.”
“Doug and his team have been great to work with,” said Ashwin Kamlani, Founder of Regatta Travel Solutions. “The CVB certainly understands its market and have been a great resource for ideas about how to generate more volume through their website golakehavasu.com. Their agency, Aristotle, has also been a huge help. It is the collaboration of the CVB, their agency, and the hoteliers that have made this project so successful. We look forward to continuing our work with Lake Havasu City.”
Regatta Travel Solutions, an Alliance Partner of DMAI, will be exhibiting at the 2013 Annual DMAI Convention in Orlando.
