PONTE VEDRA BEACH, Fla. (July 13, 2017) — Sawgrass Marriott Golf Resort & Spa, located on Florida’s historic coast, offers a truly authentic and relaxing travel experience as well as privileged access to championship golf at the adjacent TPC® Sawgrass. This full-service property recently underwent a $25 Million renovation project, which included a wide variety of enhancements and additions for guests. As one of these exciting changes, the resort has welcomed a new Director of Sales and Marketing, Jay Marsella, a 28-year veteran of Marriott International.
Marsella joins the property having most recently served as the opening Director of Sales and Marketing at the Houston Marriott Marquis. He has also held leadership positions at some of the top Marriott Hotels and Resorts on the East coast, including Director of Sales and Marketing roles at Ft. Lauderdale Harbor Beach Resort, Doral Golf Resort & Spa, the Ritz-Carlton, Palm Beach and Marriott’s Evergreen Conference Resort in Atlanta. With more than two decades of hospitality experience, he has been a strategic business leader responsible for achieving total hotel revenue goals. In addition, his responsibilities included developing hotel-wide sales and marketing strategies and positioning for both the leisure and group segments, while at the same time assuring the highest levels of guest and associate satisfaction. Marsella is a graduate of Lynn University in Boca Raton, Florida with a Bachelor of Science in Business Administration.
“The Sawgrass Marriott has a reputation that precedes itself and I am looking forward to all that I can accomplish here with the amazing team already in place,” said Marsella. “It is an honor to be able to utilize my experience in the field to push the limits of what we can achieve at one of the top destinations for meetings in the Southeast.”
In his new role, Marsella will be responsible for leading the sales and marketing team to continued success for this iconic property. He will focus on driving top line sales and marketing efforts for the resort including group business, leisure and transient guests as well as efforts for its amenities.