Hotel Online
News for the Hospitality Executive
Atlanta, GA December 16, 2008
Softscribe® Inc., an Internet
public relations firm that drives sales for companies targeting the
green
tourism and hospitality, green
government and related markets, today announced it will provide marketing
and Internet public relations services to Hawaiian
Mahogany Inc., a U.S.-based, 12-year-old certified provider of verifiable
carbon
offset credits for environmentally responsible Fortune 1000 firms and
companies in hospitality, travel and other industries.
.
Hawaiian Mahogany manages over 3,200 acres of reclaimed sugar plantations
on Kauai, Hawaii and sequesters approximately 130,000 tons of carbon per
year.
.
Carbon credits are a growing channel for businesses
that want to go on record for effectively helping to stop
global warming, said Michael Squires, president of Softscribe Inc.
Carbon offset credits are mandated by many countries today; I expect to
see that become a reality in the United States, as well. Hawaiian
Mahogany already provides carbon credits, which are particularly important
to hotel companies establishing an image of environmental responsibility.
60% of Americans
are more likely to purchase products from a green company.
We offer hotel operators a U.S.-based, tangible,
verifiable investment in clean energy solutions that could pay off in higher
occupancies and guest loyalty, said Bill Cowern, president of Hawaiian
Mahogany, Inc. Studies
show that 60% of Americans are more likely purchase products from a
green company.
Other benefits to hotel operators Cowern cited
include:
Employee recruitment and retention: Companies
with a clean ecological footprint attract smart, idealistic, young staff.
Tax credits: Often available when American
companies reduce their carbon footprint by purchasing carbon offsets from
other American companies like Hawaiian Mahogany.
New business opportunities: And new reasons
for people to stay at your properties for business or leisure
A strong future: When U.S. carbon controls
are tightened, the most successful companies will be those with strategies
already in place. Get a head start on your competition.
About Hawaiian Mahogany, Inc.
Hardworking Hardwoods:
Albizia (‘al bee zee ah’) trees comprise some of the nearly one million
trees Hawaiian Mahogany propagates and maintains.
.
Hawaiian Mahogany Inc. (HMI), founded in 1996
and based in Kauai, Hawaii, is an award-winning, pioneering tree farm and
verified carbon offset credits provider. HMI has developed an integrated
cycle of sustainable processes to produce sustainable lumber, bio
fuels, on site hydroelectric power, organic fertilizer, and cattle feed.
HMI manages over 3,200 acres of reclaimed sugar plantations on Kauai, propagates
and maintains over one million tropical hardwood trees, and sequesters
approximately 130,000 tons of carbon per year. The companys processes
and carbon sequestering metrics are certified by Winrock International
and through the Voluntary Carbon Standard program. Its offset credits
offer the highest value currently possible. A domestic company, Hawaiian
Mahoganys projects are a strong option for renewable energy sources within
the American market.
About Softscribe® Inc.
Softscribe
Inc. leverages ten years of proven experience, deep domain expertise and
fresh, client-tailored Internet public relations and marketing programs
to help companies targeting the green tourism + hospitality, green government
and related markets drive sales and reach their business goals.
We do this with an emphasis on relationships and our own blend of emerging
new media + traditional Internet PR + technology-based solutions.
We are proud of our best-in-class clients, which include Aptech Computer
Systems, Inc., Gold Key Solutions, Flyte Systems, Hawaiian Mahogany, hotelSystemsPro,
JDA Software, NORTHWIND Maestro-PMS, The Rainmaker Group, SRA International,
TravelCLICK and many other leading technology and service companies.
We would love to help you, too. For more information please visit
http://www.softscribeinc.com/.
Hawaiian Mahogany manages over 3,200 acres of reclaimed sugar plantations
on Kauai, Hawaii and sequesters approximately 130,000 tons of carbon per
year.
60% of Americans
are more likely to purchase products from a green company.
We offer hotel operators a U.S.-based, tangible,
verifiable investment in clean energy solutions that could pay off in higher
occupancies and guest loyalty, said Bill Cowern, president of Hawaiian
Mahogany, Inc. Studies
show that 60% of Americans are more likely purchase products from a
green company.
Other benefits to hotel operators Cowern cited
include:
Employee recruitment and retention: Companies
with a clean ecological footprint attract smart, idealistic, young staff.
Tax credits: Often available when American
companies reduce their carbon footprint by purchasing carbon offsets from
other American companies like Hawaiian Mahogany.
New business opportunities: And new reasons
for people to stay at your properties for business or leisure
A strong future: When U.S. carbon controls
are tightened, the most successful companies will be those with strategies
already in place. Get a head start on your competition.
About Hawaiian Mahogany, Inc.
Hardworking Hardwoods:
Albizia (‘al bee zee ah’) trees comprise some of the nearly one million
trees Hawaiian Mahogany propagates and maintains.
Hardworking Hardwoods:
Albizia (‘al bee zee ah’) trees comprise some of the nearly one million
trees Hawaiian Mahogany propagates and maintains.
Contact:
Bill Stepchew, Operations Manager
Hawaiian Mahogany Inc.
BillStepchew@aol.com
(808) 212-9490
http://www.hawaiianmahogany.com
Media Contact:
Julie Keyser-Squires, APR
Softscribe Inc.
Julie@softscribeinc.com
(404)256-5512
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