HENDERSONVILLE, Tennessee—In its final month before feeling the impact of the COVID-19 pandemic, the U.S. hotel industry reported positive results in the three key performance metrics during February 2020, according to data from STR.
In a year-over-year comparison with February 2019, the industry posted the following:
- Occupancy: +0.2% to 62.2%
- Average daily rate (ADR): +1.4% to US$130.78
- Revenue per available room (RevPAR): +1.7% to US$81.33
Significant COVID-19 effects were visible through the first two weeks of March, as outlined in weekly press releases for 1-7 March and 8-14 March. STR continues to monitor the situation. Full analysis and webinars can be found here.
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Additional Performance Data
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