Brett Briseno is Promoted to Vice President of Sales and Marketing for Tanzerra Resorts and Shannon Walters to Director of Sales and Marketing for Enchantment Resort and Mii amo
SEDONA, Ariz. (Oct. 9, 2024) – Tanzerra Resorts, the owner and operator of five resorts, including Twin Farms in Vermont, The Cove Eleuthera in The Bahamas, the Tides Inn in Virginia and Enchantment Resort and Mii amo in Arizona, announced today the appointment of Brett Briseno to vice president of sales and marketing along with Shannon Walters to director of sales and marketing for Enchantment Resort and Mii amo.
“Both Brett and Shannon bring a wealth of hospitality experience and passion to their new roles,” said Alex Kim, CEO of Tanzerra Resorts. “Their guidance and leadership will be pivotal as we continue to enhance the guest experience across our resorts and within the market.”
Brett Briseno, Vice President of Sales and Marketing, Tanzerra Resorts
As a seasoned hospitality leader with more than 15 years of experience in sales and marketing leadership, Briseno brings a proven track record of driving revenue growth and brand transformation to his new role. Prior to his promotion, he held the position of director of sales and marketing for Enchantment Resort and Mii amo, where he developed innovative marketing strategies to enhance guest experiences and increase occupancy. He played an integral role in the reopening of Mii amo following the destination spa’s two-year closure and $40 million renovation, as well as the recent refresh to Enchantment Resort’s pool deck and brand new poolside dining concept, The Edge. Over the years, Briseno’s career includes tentures with W Hotels, including W Dallas Victory, W Minneapolis, W Austin; Auberge Resorts Collection and Aurora Anguilla Resort & Golf Club. In his new role, he will oversee sales and marketing strategies for Tanzerra Resorts’ full portfolio across North America.
Shannon Walters, Director of Sales and Marketing, Enchantment Resort
As the new director of sales and marketing for Enchantment Resort and Mii amo, Walters brings more than 25 years of hospitality experience. Originally from southern California, she began her career in front office operations before rising to sales manager of Hilton Hotel in Long Beach, California. Through the years, she climbed the ranks with positions including director of sales at Pacific Palms Resort in Industry, California and vice president of sales and marketing at the AAA Four Diamond Historic Mission Inn Hotel & Spa in Riverside, California. Most recently before her promotion, Walters served as director of catering and conference services for Enchantment Resort. In her new role, she will oversee the sales and marketing strategies for both properties, promoting their offerings in the meeting and event planning sectors and manage the event services and catering departments.
