2021 outlook
Profit Plunge Has Global Hotel Industry Looking to Brighter 2021
HotStats | December 31, 2020
As a fresh round of stricter COVID-related guidelines grip many parts of the world heading into the new year, the hotel industry is still feeling and reeling from the sting of the pandemic, though breakthrough vaccines could be the antidote to spur devitalized demand. Still, like George Harrison once sang, “It's gonna take time… A whole lot of precious time... It's gonna take patience and time…” For many hoteliers, patience has run out. U.S. Backtracks After pulling into positive profit territory in October, on the heels of multiple months of negative GOPPAR, the U.S. relapsed in November, falling back into negative numbers a...
A Realistically Optimistic 2021
Shep Hyken | December 31, 2020
As we close out the year, I thought I’d break from the traditional customer service and experience topics and get a little personal – maybe even a little motivational. I’m very optimistic about the future. But the word very doesn’t mean I’m overly optimistic. There’s a difference. Put another way, when I’m asked if the glass is half empty or half full, my response is, “Yes.” Maybe that seems like a bit of a rude answer, but here is the point. It is half full, and even though I’m very optimistic, it doesn’t mean I’m unrealistically optimistic. No, I’m realistically optimistic. Since March, when the ...
