5wpr
Survey Reveals Consumers Are Splurging on Travel and Experiences Again After Years of Saving
5WPR | October 3, 2023
NEW YORK, Oct. 3, 2023 -- 5WPR, one of the largest independently-owned PR Firms in the U.S., reveals that 51% of American consumers tend to splurge and buy the best they can afford when thinking about making travel and experience purchases, compared to 38% of consumers who listed the category as a splurge in the agency's 2022 survey. "Since Q4 2022, consumers have reported a 13% increase in their interest to splurge rather than save on travel and experiences, indicating their appetite for travel has increased over the course of 2023, and going into 2024," said 5WPR Co-CEO, Dara A. Busch. "With travel heavily influenced by external facto...