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Amazon, Booking.com, Expedia Group, Glassdoor, Tripadvisor, and Trustpilot Launch First Global Coalition for Trusted Reviews

Tripadvisor | October 17, 2023

The cross-industry companies are united by a shared commitment to protecting access to trustworthy reviews worldwide, ensuring consumers can make informed purchase decisions NEEDHAM, Mass., Oct. 17, 2023 -- Today, Amazon, Booking.com, Expedia Group, Glassdoor, Tripadvisor, and Trustpilot announced they have teamed up to launch the global Coalition for Trusted Reviews, a cross-industry collaboration committed to protecting access to trustworthy consumer reviews worldwide. Together, members will define best practices for hosting online reviews and sharing methods of fake review detection, aiming to stop fake reviews at the source. The Coal...

Will Amazon’s New Palm Recognition Become the Next Popular Biometric Technology?

Linchi Kwok | October 8, 2020

By Linchi Kwok Amazon recently introduced a new biometric payment device, Amazon One, in two of its Go stores in Seattle. Shoppers can now enter and pay at cashier-free Amazon Go stores by scanning their palms. The company opened its first Amazon Go store in Seattle to the public in January 2018. Currently, Amazon operates 21 Go stores in Chicago, New York, San Francisco, and Seattle, with five temporarily closed. Unlike a typical grocery store, Amazon Go offers grab-and-go, ready-to-eat snacks, breakfast, and lunch options for shoppers. Shopping at Amazon Go can be as easy as walking in and out of the store. After consumers ...

Consumers Want Amazon to Be a Travel Booking Site – What Can Hotels Learn?

Steffan Berelowitz | August 27, 2018

By Steffan Berelowitz Amazon dominates the world of e-commerce. Could it do the same in online travel bookings? Consumers would happily use the platform to book their travel plans if given the chance, according to a recent survey by flight travel intelligence company OAG. OAG surveyed 2,164 U.S. travelers to find out which platforms and methods they would be comfortable booking travel through. Amazon was the clear winner, with 44% of respondents saying they would consider using the e-commerce giant to book travel if it offered the service. This result is particularly impressive considering that the second most favored option was Faceboo...

Can I Book My Next Trip on Amazon?  An Open Letter to Jeff Bezos

Alan E. Young | June 6, 2018

By Alan E. Young Dear Mr. Bezos, Amazon has long-since established itself as the fabric that holds together a world of consumers looking for an easy, effective and value-oriented environment to purchase almost anything - except for travel. As a veteran of the hospitality and travel technology industry, I believe Amazon should extend its footprint and offer travel and hotel products to deepen its relationship with customers and position itself as the ultimate end-to-end travel ecosystem. Though Amazon has offered flash deals and travel-related services in the past and Amazon Destinations tested the waters briefly, you have never really t...

Amazon’s Influence on Online Travel Agencies

HEBS Digital | March 14, 2018

By Max Starkov Background: A recent analysis of Amazon's ability to disrupt online travel agencies by Morgan Stanley was recently in the news with a number of opinion articles on the subject being published. "Online travel has proven immune to Amazon disruption so far. But as we have seen with other categories, that doesn't mean Amazon won't try again, and they should. Amazon's focus on selection/service, pricing, and frictionless payment that drive conversion and stronger user economics also translate directly to travel," said analyst Brian Nowak from Morgan Stanley. Many hospitality industry experts chimed on the subject, with opinion...

Should Hoteliers Be Concerned with Amazon Becoming the Next Mega OTA?

the Author and HeBS Digital | January 21, 2015

by Max Starkov The industry press is full of articles about Amazon entering the travel retail space, opening travel industry-focused offices, and contacting hoteliers to strike merchant-model wholesale deals. Industry "oracles" are predicting that Amazon will become the next Expedia or Booking.com. In my view, by adding a "merchant model" extension to their flash sale-oriented site, Amazon Local, Amazon is achieving two objectives. On one hand, Amazon is simply "testing the waters" with all of their recent moves into the travel space. On the other hand, they are trying to expand the hotel offering of the fledgling Amazon Local. Like eve...

Amazon to Take on Hotel Reservations; New Player Means New Economic Model

November 26, 2014

After talking about it, it had to happen. The biggest global website site for online sales has decided to take on travel reservations and hotel reservations in particular. A new player means a new economic model. Amazon will begin testing an online reservation service in January with a selection hotels with 4 or more stars located in three major agglomerations: New York, Los Angeles and Seattle. The target is mostly independent hoteliers wishing to expand their distribution channels by getting out of the grips of "classic" OTAs. Amazon's commission has an upper limit of 15% for rooms that the hotelier puts online himself using Extranet...

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