americas business conference
Radisson Hotel Group Signs Agreements for Two New Hotels; the Radisson Blu Anaheim and Radisson New York City in the U.S.
Radisson Hotel Group | April 4, 2018
Orlando (April 4, 2018) - Radisson Hotel Group™ today announced at its Americas Business Conference in Orlando, Fla., signings for two new-build hotels to its portfolio in the Americas, located in Anaheim, Calif. (Radisson Blu®) and New York City (Radisson®). As part of its strategic 5-year operating plan for the Americas, the company sees significant room for growth across all brands and has identified 21 key target markets where it plans to be aggressive with expanding its footprint, particularly in the U.S. with its Radisson Blu brand. "Less than a month ago we shared our new go-to-market name with the launch of Radisso...
Radisson Hotel Group to Rejuvenate the Radisson Brand in the Americas
Radisson Hotel Group | April 4, 2018
Orlando (April 4, 2018) - Radisson Hotel Group™, today announced at its Americas Business Conference in Orlando, FL the new visual identity, product design and guest experience pillars for the Radisson® brand in the Americas. As part of the conference, the company revealed its new model room designs for Radisson. The comprehensive overhaul includes a new design aesthetic, tagline, updated logo, service icon, color palette and overall brand experience that will affect the more than 160 Radisson hotels currently in operation and under development in the Americas. This initiative anticipates the removal of 10 to 15 percent of non...
