amresorts
Renovation and Conversion Strategies to Beat the ‘Revenge’ Travel Rush
Javier Coll | June 9, 2021
By Javier Coll With increased vaccine rollout, travel passports and easing restrictions, there is great opportunity for hospitality companies to seize the coming wave of travelers. The Caribbean sector is already experiencing a steady increase in occupancy rates comparable to 2019 numbers (Caribbean Invest). American travelers will look to the proximity of Mexico and the Caribbean as travel resumes, encouraging owners to focus on creating environments with newer, flexible and customizable experiences to fit their needs. Meaningful renovations and conversions that are both time and budget-conscious can push a hotel or resort brand the ...
Apple Leisure Group and Hesperia Hotels & Resorts Debut Secrets Lanzarote Resort & Spa in Canary Islands
Apple Leisure Group | December 12, 2019
NEWTOWN SQUARE, PA – December 12, 2019 - AMResorts®, an Apple Leisure Group® (ALG) company, and Hesperia Hotels & Resorts, one of leading hotel groups in Spain, announced today the debut of the second Secrets® Resorts & Spas branded property in Europe with Secrets Lanzarote Resort & Spa. Following a €10 million renovation, the resort opened on December 9, and is located close to Lanzarote airport and alongside the beautiful marina of Puerto Calero. The property is owned and managed by Hesperia Resorts & Hotels. “We are thrilled to debut this new property on the island of Lanzarote, which marks another successful mi...
HOTEL and AMResorts Launch the Brand Reflect® Resorts & Spas
HOTEL | June 6, 2018
MEXICO CITY, June 06, 2018 -- Grupo Hotelero Santa Fe, S.A.B. Of C.V. (BMV:HOTEL) ("HOTEL" or "the Company"), one of the leading companies in the hotel industry in Mexico, announces the signing of a strategic alliance with AMResorts. With this strategic alliance, a co-branding will be implemented between Reflect® Resorts & Spas brand and Krystal Grand® brand for the hotels in Punta Cancun, Los Cabos and Nuevo Vallarta that altogether, represent 1,329 rooms. With this alliance we expect to significantly increase sales of our three hotels, in addition to the opportunity to expand this partnership to more pr...
Apple Leisure Group and NH Hotel Group Form Strategic Alliance to Jointly Operate Beachfront Resorts in Europe
Apple Leisure Group | May 17, 2018
Apple Leisure Group (ALG) and NH Hotel Group (NH) today announced that the companies have formed a strategic alliance to bring AMResorts' award-winning brands to Europe. An ALG company, AMResorts will debut in Spain with its Secrets Resorts & Spas adults-only brand, and Dreams Resorts & Spas family-friendly brand, as well as introduce Amigo Hotels & Resorts, a new three-star brand offering a concept completely different to the collection's existing offerings. AMResorts will oversee brand management and sales while NH will maintain operational management of the resorts. The first four hotels in AMResorts' European portfolio a...
