Mixed Picture: Occupancy on the Books in Barcelona and the Balearic Islands

STR | July 6, 2021

July 6, 2021 — Earlier this year during the Hotel Data Conference: Global Edition, we presented an occupancy-on-the-books update for the Barcelona and Balearic Island markets. Fast-forward to the latest 365-day outlook (as of 7 June 2021), and we still see a mixture picture but with some improvement for these two key hotel markets in the Mediterranean region. Forward STAR helps hoteliers strategize more effectively for the future, allowing you to continuously monitor the marketplace and evaluate the impacts of your decisions for the times ahead. Barcelona was heavily impacted by a lack of its usual demand drivers, such as internationa...