Beijing Winter Olympics
Review of Beijing Hotel Performance During the Winter Olympics
STR | April 11, 2022
Following the Beijing Winter Olympics and Paralympics, China’s domestic ice and snow economy continues to boom. According to the latest data, the number of participants in ice and snow sports across the country reached 346 million after the Olympics achieved nearly 600 million domestic TV viewers. However, as the second host city of a pandemic-era Olympics, how did Beijing’s hotel market fare? What were the performance differences among the city’s submarkets? How did that performance compare with pre-pandemic periods? As the world's largest provider of hotel data and analytics, STR is pleased to provide this latest market overview fo...