Shining in Today’s New Normal: Key Takeaways From CHICOS 2023

Benjamin Pascarella | December 4, 2023

By  Kristina M. D'Amico, Benjamin Pascarella Last year’s CHICOS conference focused on the Caribbean region’s rebound from the closure of the islands due to COVID-19. However, this year’s CHICOS theme, “Shining in Today’s New Normal,” highlighted the exponential growth in arrivals and average rates in the region. A few key takeaways from this year’s conference are presented below. Record-Breaking Demand As the Caribbean hotel market has shattered occupancy, ADR, and RevPAR records, with some islands experiencing double-digit growth, there is no question the region is shining bright. During CHICOS 2022 last year, we all me...