bill simpson
Hershey Entertainment & Resorts CEO Bill Simpson on Tradition and Technology in Business
Andrew Hazelton | February 8, 2017
By Andrew Hazelton Some atypical brands are both iconic and notable for their nostalgia factor. CEO Bill Simpson is the current steward of a business grounded in one of these rare brands – Hershey. Everyone knows and loves the chocolate, but Bill has worked for approximately 20 years to make Hershey Entertainment & Resorts (HE&R) a premier guest service company wrapped in a timeless destination that provides memories that are just as sweet. Bill was appointed CEO in January 2013 after holding a string of progressively senior leadership roles at the company. He joined the company in 1996 as general manager of Hershey Lodge....
Hershey Entertainment & Resorts Company’s President & Chief Executive Officer, William F. Simpson, Jr., Retiring 2018
Hershey Entertainment & Resorts Company | July 1, 2016
(July 1, 2016 - Hershey, PA) The Board of Directors of Hershey Entertainment & Resorts Company (HE&R) announced today the retirement of President and Chief Executive Officer, William F. Simpson, Jr., effective January 5, 2018. "With more than 20 years of dedicated service to HE&R, Bill's commitment to this Company and the greater mission of providing value to the Milton Hershey School will certainly leave a lasting legacy. It goes without saying that Bill's leadership will be sorely missed," said Eric Henry, Chairman of the HE&R Board of Directors. "After leading the HE&R team to unprecedented success, Bill has HE&am...