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brand merger

AHLA Foundation, Castell Project Announce Merger

AHLA | March 23, 2022

ATLANTA, GA – March 23, 2022 – The American Hotel & Lodging Association (AHLA), the AHLA Foundation, and the Castell Project today announced a merger, with Castell officially becoming part of the AHLA Foundation. Together, the AHLA Foundation and Castell will work to strengthen and accelerate the industry’s commitment to elevate women in hospitality. Specifically, they will focus on four efforts to better serve and support current and prospective women in the industry: Facilitating leadership development for current and prospective women in the industry Strengthening the college talent pipeline through mentorships, exp...

Cendyn and Pegasus Complete Merger

Cendyn | January 24, 2022

Boca Raton, FL – January 24, 2022 –Today, Cendyn and Pegasus closed their previously announced merger agreement, bringing two industry leaders together as one company. This merger provides hoteliers with a transformative platform to maximize the direct-booking channel, enhancing the guest experience end-to-end. The two companies merged under the Cendyn brand, with Tim Sullivan continuing to lead Cendyn as CEO & President of the newly combined company. In addition to Sullivan’s role as the company’s CEO, Cendyn appointed Gautam Lulla as Chief Innovation Officer and Joanna Genser as Chief Enterprise Officer. At the heart of the ...

PM Hotel Group Announces Merger With Modus Hotels

PM HOTEL GROUP | January 18, 2022

Chevy Chase, MD – January 18, 2021 – PM Hotel Group, one of the US’ leading hotel management companies, today announces its merger with Modus Hotels. The company’s expanded lifestyle portfolio will combine Modus’ proven operational excellence and diverse lifestyle properties with PM Hotel Group’s proven record of success. Together the union will deliver extraordinary hospitality experiences for guests while driving performance and maximizing profitability for owners. “Our approach and values have been aligned with Modus’ for years. The opportunity now to join together to harness our combined talent, teamwork and expert...

Prism Hotels & Resorts Acquired by Aimbridge Hospitality

Prism Hotels & Resorts | December 14, 2021

DALLAS, TX — December 14, 2021 — Dallas-based Prism Hotels & Resorts, an award-winning, full-service hotel management, investment and advisory services company representing more than 48 properties across the country, has been acquired by Aimbridge Hospitality, a leading global hospitality company. The terms of the deal will not be disclosed. The announcement was made by Steve Van, President & CEO of Prism Hotels & Resorts, and Aimbridge President & CEO Michael J. Deitemeyer. In addition to a strong presence in traditional hotel management, Prism boasts the industry leading hotel receivership advisory and “turnaround” ...

Benchmark Global Hospitality and Pyramid Hotel Group Announce Merger

Benchmark Pyramid | September 30, 2021

BOSTON and THE WOODLANDS, Texas – September 30, 2021 – Two storied hotel and resort management companies have aligned forces, creating one powerhouse organization strategically positioned for the future of the global hospitality industry: Benchmark Pyramid. With a worldwide portfolio of 210 properties and annual operating revenue under management of more than $3 billion, the new company captures the passions and unique strengths of Benchmark Global Hospitality, a celebrated leader in the development and management of independent and lifestyle properties, and Pyramid Hotel Group, with its history of success across branded/franchise and re...

AHLA Integrates HTNG, Strengthening Technology Expertise, Advocacy Focus

AHLA | March 25, 2021

WASHINGTON (March 25, 2021) – The American Hotel & Lodging Association (AHLA) and Hospitality Technology Next Generation (HTNG) today announced that the two organizations have signed an agreement for HTNG to formally become part of AHLA to better serve and support the evolving needs of the global hospitality industry as it looks toward recovery. This synergistic alignment, which has been unanimously approved by the Boards of both AHLA and HTNG, provides significant benefits to both organizations and their members.  AHLA will gain additional expertise in technology, which continues to be a critical aspect of both hotel operation...

VENZA® Acquires CyberTek to Deliver Holistic Cybersecurity and Managed IT Services

VENZA | March 25, 2021

The tactical deal builds on VENZA's growth momentum, expansion of talent, and capabilities as the hospitality industry plans for rebound and recovery.   ROSWELL, GA – March 25, 2021 – VENZA®, the leading data protection, compliance, and training organization for the hospitality industry, announced it has acquired privately-owned CyberTek Engineering, an award-winning MSP (Managed Service Provider) that offers a wide range of business IT services and solutions. The purchase complements VENZA's existing security solutions, enhances its position as an MSSP (Managed Security Services Provider), significantly increases its technical...

Beekeeper Acquires Lua to Tackle Trillion-Dollar Opportunity in the Frontline Workforce Productivity and Collaboration Space

Beekeeper | March 23, 2021

Zurich/Copenhagen/Berlin/Oakland - March 23, 2021 - Beekeeper, the leading mobile workforce productivity and collaboration platform designed specifically for frontline workers, today announced the acquisition of Lua. The acquisition of this prime operational workflow platform underlines Beekeeper’s commitment to providing a full-stack mobile platform to enable frontline teams to operate more efficiently and effectively. Lua, with a presence in Denmark and the U.S., digitizes how work is coordinated and orchestrated across frontline teams. Beekeeper and Lua will use their combined expertise to digitize manual, paper-based processes to enable...

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