brazil hotel market
STR: Brazil Hotel ADR Higher Than 2019 Levels
STR | October 26, 2021
BOGOTA — October 26, 2021 — Brazil’s hotel industry has surpassed its 2019 comparables in average daily rate (ADR) for two of the last three months, according to September 2021 data from STR. The country’s ADR reached BRL327.21 in September, which was 6.4% higher than the pre-pandemic comparable from September 2019 (BRL307.56). Brazil also beat its 2019 comparable during July with an ADR of BRL336.45. “September is typically one of the weakest ADR months in Brazil, but the country’s rebound in pricing has been strong since the early months of this year,” said Patricia Boo, STR’s area director, Central & South...
Brazil Hotels Recovering ADR Much Faster Than Occupancy
STR | October 18, 2021
After a difficult winter, Brazil’s hotel occupancy is once again on the rise, reaching 44% in August 2021, or about 74% of the 2019 comparable. While occupancy recovery has been slow, the country’s rebound in average daily rate (ADR) has been strong, with monthly rates even exceeding 2019 levels earlier this year. August ADR reached BRL295.05, which was just 3.4% below 2019, as shifts in demand and supply have helped drive impressive ADR performance. Domestic demand With international travel difficult at best, impossible at worst, Brazil’s hoteliers have relied almost entirely on domestic demand. This has led to strong p...
Brazil – Spotlight on the State of Business Travel
July 3, 2018
by Cinthya Caggiano Most people in the industry had written off Brazil after 2016. After seeing a period of growth, Brazil's recession and political instability affected not just the domestic business travel market but the international market as well. In its 2018 Global Travel Forecast, the Global Business Travel Association (GBTA) stated, "This growth has stagnated over the last few years, and Brazil's business travel market is backsliding and losing much of the momentum gained early in the new millennium." However, I think this was perhaps a bit premature for three core reasons. And because of these reasons, there are opportunities f...
What’s Next for Hotel Investment in Brazil?
JLL | September 6, 2016
A new report from JLL indicates that Brazil is still a long-term investment option, attracting a significant amount of foreign investors in spite of deteriorating economic conditions and weak hotel performance. The negative impact on performance is the result of deteriorating national economic conditions, the report claims, with the GDP shrinking by 4 percent. The growth in hotel supply hasn't helped, leading to low occupancy rates in formerly strong markets. Looking Ahead Hotel supply is not expected to grow in the coming years enough to positively impact occupancy rates in the major markets except in Rio de Janeiro, where a 50-per...
