btc
BTC Wins Prestigious National Hyatt PR & Marketing Award for the Third Consecutive Year
BTC | August 24, 2016
WAYNE, Pa. – (August 24, 2016) – BTC, an innovative hospitality public relations & marketing firm, has been presented with Hyatt's National Marketing Award for the third consecutive year. The honor was for Hyatt Regency Chesapeake Bay Resort, Spa & Marina's National S'mores Day campaign, which delivered record publicity and social media exposure for the Eastern Shore resort. Hyatt Regency Chesapeake Bay wanted to honor the resort's twilight tradition of families relaxing and roasting s'mores by the grand outdoor fireplace. BTC, in close partnership with the Eastern Shore resort, conceptualized a special event pa...
Leading Hospitality Marketing Firm Boyd Tamney Cross Re-brands as BTC
BTC | July 9, 2015
President Tom Cancelmo is named CEO WAYNE, Pa. – July 9, 2015 – Boyd Tamney Cross, a leading hospitality marketing & communications firm, announces the appointment of Tom Cancelmo, the company's president, to CEO, as well as its re-branding to BTC. For more than 30 years, BTC has specialized in serving high-end hospitality clients throughout the United States and Caribbean, from New England and the Mid-Atlantic region to Florida, California, and Aruba. "We intend to build on our company's legacy of creating and strengthening the brands of luxury resorts, urban and boutique hotels, historic properties, and others in the hospitali...