build concept prototype
Red Roof® Unveils Evolution of Extended Stay Brand HomeTowne Studios by Red Roof®
April 25, 2019
COLUMBUS, Ohio, April 25, 2019 -- Red Roof has unveiled the first prototype of the new build concept of its sub-brand, HomeTowne Studios by Red Roof®. A company that obsessively listens to its guests, this new prototype design is based on the number one request from consumers: more functional storage in room but not at the expense of good design. The new build upgraded specifications for exterior, lobbies and rooms provide guests with everything they need for an elevated extended stay experience and provides franchisees with a cost- effective solution to drive performance. Developed as a home away from home; a comfortable, convenien...