A Realistic Vision of Company Growth Potential – Without Overstretching

EHL | May 22, 2024

Business leaders must approach the growth process with caution. It involves increasing an organization’s size - its market share, revenue, and headcount. However, it's crucial to remember that bigger is not always better. Growing a business is a journey fraught with risks. It's possible to grow too quickly, diversify into too many service areas, and overstretch. Such actions can strain the organization’s operations and finances, create inefficiencies, and even jeopardize the company's future. While striving to achieve maximum growth potential is important, it must be balanced with careful planning and sustainable practices. As a busine...