cendyn crm
The Importance of Clean Guest Data
Elena Ivanova | September 15, 2021
Data is like gold for hotel marketers — but only if it’s good data. Learn all about how bad data can make your marketing fall flat, and discover our step-by-step process for cleaning up your database. Even with the best intentions and training in place, it’s very easy for hotels to experience data inaccuracies. These issues typically occur as the result of data silos, missing information, duplicate profiles, and other errors upon entry that prevent your marketing efforts from reaching their full potential. Bad data means that many of your marketing efforts will be in vain. Emails can get sent to inboxes that don’t exist, repeat ...
Worldline Partners With Cendyn to Enhance Online Payment Capabilities in the Hospitality Industry
Cendyn | June 22, 2021
Improving the booking experience for hotel guests to meet new behavioural patterns Bezons – June 22, 2021 – Worldline [Euronext: WLN], the European market leader in payment and transactional services, today announced its collaboration with Cendyn, a leading innovator in CRM, sales, and revenue strategy in the hospitality industry. Thanks to this partnership, hotels can now include secure e-payment solutions in any automated guest communication based on the seamless integration of Cendyn’s CRM, the hotel’s own PMS (property management system) data and Worldline’s e-payment solution. Through the comb...
Adjara Group Selects Cendyn to Power CRM Across Their Hotels
Cendyn | September 24, 2019
London, United Kingdom, 24 September 2019 – Adjara Group has signed a deal with Cendyn to power CRM across all their hotels located in Georgia. As a leading Georgian company in hospitality, lifestyle development and agropreneurship, Adjara Group has gained worldwide recognition for trend-setting establishments and entrepreneurial projects through developing and managing lifestyle brands. With Cendyn’s CRM Suite of products, the company’s hotels will benefit from a guest intelligence solution that utilizes data collected from multiple sources, to provide an accurate, single source of truth for each guest. This enhanced visibility of e...
