cendyn hospitality cloud
Cendyn Announces the Launch of the Cendyn Hospitality Cloud for Hoteliers Looking to Drive Direct Bookings
Cendyn | April 5, 2022
The first applications available on the Cendyn Hospitality Cloud are Starling customer data platform (CDP) and Cendyn’s website content management system (CMS) Tuesday, April 5, 2022 – Boca Raton, FL – Cendyn, a catalyst for digital transformation in the hospitality industry, is excited to announce the launch of the new Cendyn Hospitality Cloud, including the release of the platform’s first applications, an industry-leading website content management system (CMS) powered by Cendyn’s customer data platform (CDP), Starling. At a time when hoteliers must do more with less, hotels are embracing rapid digitization and automation of...
INFOGRAPHIC: 10 Tips to Close Group Business
Cendyn | August 15, 2018
Shorten the sales cycle with proposals that win more groups & events Congratulations, your hotel is on the short list for that big group or event. But even sales pros who "always be closing" know a door can easily slam shut or stall, leaving your team on the hook for group business stuck in the pipeline. How you finesse the proposal is everything. See are our top 10 tips to help you shorten the sales cycle and win more hotel business with proposals and closing techniques that help you seal the deal quickly. ...
2018 Digital Marketing Plan & Budget Guide for Hotels
Cendyn | November 27, 2017
Insights for hoteliers One of the most important services we provide for hotels at Cendyn is preparing a yearly digital marketing plan and budget. The whole process includes a significant amount of data, analytics, and research. In this guide, we offer insight on the most important factors to consider when creating your annual plan, including: Historic reporting Expected changes and their potential impacts Goals for the next year What's working & what's new Best bets for the largest impact Download Now ...
Bottom Line Impact – Is Your Digital Marketing ROI Truly Impacting Your Hotel’s NOI?
Cendyn | August 10, 2017
As digital marketers, we always focus on return on investment (ROI) and return on advertising spend (ROAS). It's a core indicator across any vertical and a key expectation of any hotel owner or management company. But what if we turned that expectation upside down? What if we focus on the bottom line impact and net operating income (NOI) instead of the top? Over the past decade, I've had the luxury of working for the smartest hoteliers and owners in the business and there is one question I consistently get asked: "10:1 ROAS is great, Michael, but is it incremental and is it impacting the profit line?" Two really tough questions rolled i...
Minor Hotels Partner with CRM Leader, Cendyn
Minor Hotels | July 25, 2017
Cendyn selected to enhance their guest engagement and loyalty strategy across all brands Boca Raton, Florida – July 25, 2017 – Cendyn, the leading CRM and sales platform in the hospitality industry, has been selected as the partner of choice for Minor Hotels, a diverse spectrum of hotel chains and brands connected to the needs and desires of today's global travelers. Cendyn was selected by Minor Hotels to help drive loyalty and improve engagement with their guests to deliver the right communication, to the right guest, at the right time. Using unrivalled connectivity to third party vendors, reporting and analytics, Cendyn w...
Cendyn is Now the Most Integrated CRM in the Hospitality Industry
Cendyn | March 8, 2017
Berlin, Germany - Wednesday, March 8, 2017 - The Cendyn Hospitality Cloud announced today its most recent integration partnership with Oracle as a Platinum Partner. The latest addition to the vast number of integrations and partners that Cendyn works with now make the Cendyn Hospitality Cloud the most integrated and connected in the industry. With over 175 integrations, spanning across property management systems, point-of-sale systems, spa software, food and beverage vendors, maintenance, security and many more, Cendyn has more readily available data connections than any other CRM SaaS vendor in the hospitality space. By working w...
RLHC Selects Hospitality Software Leader Cendyn for CRM and Loyalty
RLHC | March 2, 2017
The cloud-based software company was chosen based on its ability to handle multiple, complex systems and leverage real-time data to heighten guest experiences Boca Raton, Fla. – Mar. 2, 2017 – Cendyn, a cloud-based hospitality software and services company was selected as the technology partner by RLHC (Red Lion Hotels Corporation) for the company's CRM and "Hello Rewards" loyalty program. Cendyn was chosen for its ability to easily handle complex interfaces, leverage real-time data to drive true one-to-one communications, and provide sophisticated guest intelligence, reporting, and analytics. "It's imperative for us to part...
Cendyn Celebrates 20th Anniversary with New Brand, Product Repositioning
Cendyn | January 19, 2017
Boca Raton, Fla. January 19, 2017 – Hospitality software company Cendyn marked its 20th anniversary with the introduction of a new brand and repositioning of its comprehensive suite of products. Founded in 1996, the cloud-based software and services provider has spent the past 20 years providing innovative sales and marketing technology solutions for the hospitality industry. "Our brand is not just a logo or positioning statement," said Tim Sullivan, Chief Sales and Marketing Officer. "It's not what we say, but rather what we do to make our customers believe in us. Every interaction provides us with an opportunity to improve the c...
