central reservations systems
The State of Central Reservations Systems
h2c | January 25, 2018
Key Hotel Requirements Driving the CRS Evolution Written and researched by Christin Hänsel, Michaela Papenhoff, Ralph Merten and Friederike Winkowski Today's travelers have high expectations of a personalized e-commerce experience along their journey, which makes guest-centric functionalities a top priority for a hotel chain's central reservations systems (CRS). As a result, the hoteliers' demand for innovative and improved CRS services continues to grow. Although many of the related digital marketing, distribution and guest retention requirements can be found on the development roadmaps of the CRS providers, it remains mission cri...
SHR 2017—Another Year of Growth and Innovation
SHR | January 17, 2018
HOUSTON, TX, January 17, 2018—SHR, Sceptre Hospitality Resources, a pioneer and leading provider of advanced hotel distribution technologies and developer of Windsurfer® CRS, is pleased to provide a look back at its activities over 2017, a year full of new clients, partners, and innovation, including the following highlights and milestones. Growth and Market Expansion Cross-Tinental Acquisition. In August, SHR acquired Cross-Tinental, a well-known leader in the European hospitality tech consultancy sector. This purchase served to immediately jump start SHR's already growing European presence, giving the company a broader base ...
Guest Engagement and the Customer’s Digital Journey
DataArt | June 13, 2017
What are the top five ingredients in the race for 'first to adoption' that both hoteliers and tech suppliers share? DataArt's unique domain experience of delivering successful solutions to vendors and operators positions it to offer an inside track on successfully implementing an integrated guest-engagement strategy The rules of engagement with hotel guests are changing as their needs, motivations and budgets evolve. We have identified several vital ingredients in ensuring optimal guest engagement and all the positive things that flow from having fully engaged customers: consistency of approach, frictionless interaction, and providing t...
Vagabond Inn Corporation Sees Significant Mobile Revenue Gains with Windsurfer CRS
Vagabond Inn Corporation | June 12, 2017
EL SEGUNDO, CA and HOUSTON, TX June 12, 2017—In December 2016, Vagabond Inn Corporation completed its transition to its new distribution platform, Windsurfer® CRS by SHR, a leading provider of hospitality distribution technology. Vagabond Inn Corporation spent the 9-month transition process working with each individual Vagabond Inn hotel to ensure all locations had a seamless experience. One key driving force in the company's decision to partner with SHR and implement Windsurfer was the platform's mobile responsive booking engine. "We are extremely happy with the look, feel, and most importantly, performance of the mobile book...
