chamberlin
2019: The Year of Connectivity
Chamberlin Public Relations | January 10, 2019
If there's one buzzword for the hospitality industry this year, it's "connectivity." Hoteliers are helping travelers feel more connected than ever to their destination, from food and beverage programming to design to the brand itself. Here are three ways hoteliers can give their guests a truly special and authentic experience in the coming year, and beyond. Fresh & Beautiful F&B Hotel restaurant and bars have long since evolved from the bland watering holes of yore. Today, they are gathering spots for the whole community, where guests can meet one another and locals alike, forging new friendships and memories. Programming in t...
Is Automation the Wave of the Future for Hotels?
Chamberlin Public Relations | November 5, 2018
It wasn't so long ago that people would call a restaurant for a reservation, or go to the video store to see what tapes were available, or waited on the sidewalk for an empty taxi to drive by. Just as technology has made all of these practices obsolete, new technology is automating many of the processes that used to take up the valuable time of both hotel guests and team members. But while these new devices may be the wave of the future, hoteliers should think carefully before trying to cut down on costs by opting for automation. After all, technology is not only as good as the engineer who designs it, it's also only as useful as the pe...
Cannabis & The Hospitality Industry
Chamberlin Public Relations | October 1, 2018
As more states ease laws on cannabis usage, hotels are finding new ways to incorporate the drug into their product offering, either catering to new demographics or offering new services for those eager to try something different and exciting. According to a Gallup poll from late last year, more than 65 percent of Americans "support legalizing marijuana for both recreational and medicinal use." So far, 31 states across the country now permit marijuana use in some form, even though the drug is still classified as "schedule 1," meaning that it has a high potential for abuse. Even so, recreational use of cannabis is now legal in nine states...
Five Real Ways to Personalize the Guest Experience
Chamberlin Public Relations | July 2, 2018
In spite of the impressive growth of loyalty programs and the stacks of membership cards we all have in our wallets, travelers don't want to be just a number in a business' computer. Hotel guests want to be recognized as individuals with unique tastes when they check in, and throughout their stay. While it used to be hard to personalize the guest experience, the abundance of information that guests share both directly and indirectly with hotels has made it easier than ever to learn what a guest's preferences are, and to personalize their stay to their tastes. 1. Use the property management system and loyalty program to keep notes on wha...
Does Your Hotel Stand Out?
Chamberlin Public Relations | May 31, 2018
Brand standards can make a hotel seem…well, standard. And with so many hotels flooding the market, it can be hard for travelers to tell one apart from the next, making it even more challenging to establish customer loyalty. But by carefully targeting specific types of guests and incorporating clever design and programing, a few hotel brands are standing out from the pack. Business & Leisure To attract business travelers, IHG's Crowne Plaza brand has been updating its guestrooms and public spaces, adding touches that working professionals need. Hotels now have studio spaces off of the lobbies that guests and locals can rent by...
Hotels Create Sense of Place With Local Design
Chamberlin Public Relations | May 1, 2018
Travelers want a real sense of place when they stay in a hotel, and designers are doing their part to make sure guests feel completely immersed in a destination from the moment they arrive. Here are just a few notable hotels from historic to ultra-modern (and modern twists on historic properties) that are evoking destination in their design. Yotel The airline-inspired Yotel brand already has a solid presence in airports and in urban hubs alike. The New York property, opened in 2011, was designed in collaboration by Rockwell Group and Softroom, and blends the airport aesthetic with a distinctly Gotham vibe, starting with the façad...
Wellness – What’s Next for Hotels?
Chamberlin | March 1, 2018
In the travel industry, wellness is more valuable than ever. People are living healthier lifestyles, and they don't want to give that up when they're on the road. According to the Global Wellness Institute, travelers are set to spend more than $800 billion on health-focused trips by 2020. Health-focused resorts around the world are finding exciting new ways to capitalize on this growing demand, and paving the way for smaller properties to enhance their own wellness offerings. The Global Wellness Summit recently released several studies including "A New Era of Transformative Wellness Travel" which reported that destinations are creating...
The Growing Value of Hotel Bars
Chamberlin Public Relations | February 2, 2018
The days of sad, lonely, hidden-away hotel bars are long gone. Today, hotels are turning their bars into community watering holes, encouraging locals and guests alike to mix and mingle and providing a literal taste of the destination with local fare and libations. With savvy design (and top mixologists behind the counter), midscale and upscale hotels alike are finding new ways to bring in foot traffic and increase revenue at the same time. It's no surprise that when The World's 50 Bars published its list for 2017, five of the top 10 were located in hotels, including the top four on the list. The New Lobby Marriott's new millennial-focus...
