Insights Into Chinese Travelers’ Hotel Habits and Preferences: Expedia Group Data

Expedia Group | September 20, 2018

Seattle, Wash., Sept. 20, 2018 ­­– Expedia Group and Ipsos, a leading market research company, released findings from the Hotels.com™ Chinese International Travel Monitor (CITM) survey. The survey reveals hotel booking habits and preferences for the world's largest travel population, providing enormous potential for U.S. hotels to adapt to the evolving demands of Chinese travelers. China is the largest outbound travel market in the world, with 130 million outbound trips and a collective spend of more than $258 billion on international travel in 2017 according to UNWTO. Chinese millennials born after 1990 are pushing ...