consumer data
Want to Win in Future Competitions? Invest in Data-Driven Decisions Now
Linchi Kwok | December 23, 2021
By Linchi Kwok Speaking of the permanent changes in the hospitality industry, many people will probably agree that demands for “bleisure”/“work-from-anywhere” travel and contactless self-service will continue to grow in the near future. Not everyone, however, realizes that data-driven decisions will become a key driver for growth in the industry, which has already affected how we do business now. Automatic service enables businesses to capture more operational and consumer data for business decisions One advantage of using automatic service comes from its ability to spontaneously capture and store real-time operat...
Data Shows Negative Hotel Guest Reviews Increase During Pandemic
Lodging Interactive and Commingle:Engage | July 6, 2020
PARSIPPANY, NJ – July 6, 2020 - Lodging Interactive, a full-service digital marketing, social media engagement, and reputation management agency exclusively serving the hospitality industry shares its findings on guest reputation management during the COVID-19 pandemic and the results show negative guest reviews are on the rise. “As leisure travelers kick off their summer vacations, we thought it would be useful for hotel operators to consider the guest review data we’re seeing come through our Commigle:Engage reputation management services,” said DJ Vallauri, Founder, President and CEO of Lodging Interactive. “We looked at 100 c...
FAQ: How Cendyn Is Preparing for CCPA
Casey Munck | October 11, 2019
By Casey Munck Frequently asked questions As many of you know, the California Consumer Privacy Act will soon go into effect. Like GDPR, it has wide-sweeping effects for the hotel and technology industries at large. To help prepare our customers, we’ve prepared a Q & A below to educate our clients on the new legislature, how hotels need to prepare and what we’re doing to support. Please review thoroughly below and let us know if you have any further questions, which should be directed to Denise Barker, our Privacy and Security Officer at dpo@cendyn.com. What is an overview of the CCPA? This new legislation has a wide impact...
Turn Data into Insights to Know What Your Guests Want, Creating Memorable Hotel Guest Experiences Along the Way
the Author | March 8, 2018
By Terri Miller, Chief Executive Officer & Co-Founder at Concilio Labs Last week, I had a revelation while I discussed peanut butter. I chatted with a nice woman in the aisle at my local grocery store. We debated the merits of crunchy vs. smooth, natural vs. added sugar, and of course, generic vs. branded. We each left, satisfied, with different types of peanut butter in our carts. The options were seemingly endless, as the store stocked well over a dozen varieties across several brands and sizes. This small discussion illustrates an issue that hoteliers face every day. Beyond the obvious differences of luxury vs. budget, business v...
