consumer survey
Stop Sending Me Surveys Unless You Care What I Have to Say!
Shep Hyken | January 26, 2022
By Shep Hyken I’m getting survey fatigue. But it’s different than it used to be. In the past, companies have sent me surveys that were so long I became tired – or fatigued – at some point during the survey, and as a result, I wouldn’t complete it and therefore the company never received my feedback. We’ve covered survey length before, and that’s not what this is about. This time I’m talking about being fatigued, as in sick and tired of getting so many surveys. It seems that almost every time I get my car worked on, call my internet provider, stay at a hotel, fly on an airline, order almost anything online, etc., etc....
Wellness Travel Association’s 2021 Wellness Travel Survey Reveals Future Booking Motivations
Wellness Tourism Association | October 6, 2021
Denver, CO – October 6, 2021 – Just under 2,500 consumers from 52 countries and territories took part in the Wellness Tourism Association’s (WTA) 2021 Wellness Travel Consumer Survey to help the hospitality industry, tour operators and travel agents/advisors have a clearer understanding of wellness-minded consumers’ priorities as they begin planning their post-pandemic travels. This latest survey from the WTA was designed to reveal what assets, amenities, activities, and other offerings are “extremely important” to key consumers as they plan their future wellness travels, what is “not important at all,” and what might influenc...
Amex Trendex: Consumers Prioritizing Wellness and Mental Health With Their Time, Money and Travel Plans
American Express Global Business Travel | October 1, 2021
October 1, 2021 – According to the Amex Trendex1, a trend report from American Express, consumers surveyed in the United States, United Kingdom, Australia, Japan, Mexico, India, and Canada are investing more time and money in their physical and mental health to combat the toll the COVID-19 pandemic has taken on their well-being. More than two-thirds (69%) of consumers surveyed indicate that their mental health has been impacted by the pandemic – either by isolation restrictions or concerns for well-being – and 66% agree that the pandemic has encouraged them to spend more money on items or experiences that help with their overall mental ...
51 Million Americans Have Labor Day Travel Plans, With Florida as the Top Destination
ValuePenguin.com | September 1, 2021
NEW YORK — September 1, 2021 — Although the delta variant continues to affect many, ValuePenguin's survey of U.S. consumers showed that Americans aren't ready to pack away their luggage regardless of coronavirus developments and others may be shying away from travel for now. One of the top destinations for Labor Day weekend? Florida. Key findings: One in 5 (20%) of Americans — 51 million — are traveling for Labor Day. Those most likely to travel include six-figure earners (32%), parents with kids under 18 (30%) and Gen Xers (25%). But 29 million (11%) have had to cancel plans (or had them canceled) due to delta variant c...
Most Americans Willing to Disclose Vaccine Status to Businesses
SafetyCulture | June 23, 2021
KANSAS CITY, Mo. - June 23, 2021 - As the U.S. reopens, the majority of Americans (63%) say they are comfortable sharing their vaccine status with businesses, according to new research from SafetyCulture. Plus, 43% of Americans said they would have increased trust in organizations which require or request all entrants to share their inoculation status. SafetyCulture’s nationwide research of 1,000 U.S. consumers was developed in partnership with YouGov. The survey is a follow-up to its June 2020 research which assessed consumer comfort levels interacting with businesses across a variety of industries. Key research findings: Vaccina...
Budget Hotels Set to Benefit From Increase in Price-Sensitive Travelers
GlobalData | June 22, 2021
Price is the most important factor to 47%* of consumers when selecting accommodation, according to a poll by GlobalData. The data and analytics company notes that, with less budget for travel but a strong desire to escape, many will turn to budget providers to satisfy their travel cravings. Gus Gardner, Associate Travel and Tourism Analyst at GlobalData, comments: “Budget hotel operators will be well positioned to benefit from an increase in bargain-hunting travelers looking for the cheapest accommodation possible. With many countries still only permitting outbound travel to a handful of countries and domestic holidays booming in the sho...
Vaccine Skepticism Should Not Be Ignored in US Outbound Travel Recovery, Says GlobalData
GlobalData | April 30, 2021
Vaccine skepticism coupled with COVID-19 concerns will continue to affect US outbound travel recovery in 2021 and potentially 2022, says GlobalData, a leading data and analytics company. COVID-19 concerns are high in the US. According to GlobalData’s Q1 2021 consumer survey, 52% of US respondents stated they were ‘extremely concerned’ about the impact of the COVID-19 pandemic in general, which is 10% higher than the global average. However, GlobalData’s Live Verdict Poll found that 23% of respondents in North America did not intend to take a vaccine against COVID-19. This was higher than any other region and suggests that a large p...
With 71.7% of Americans Planning In-Person Events in 2021, Restaurants and Venues Need to Prepare for Bookings to Heat Up
Tripleseat | April 15, 2021
CONCORD, Mass. - April 15, 2021 - With summer around the corner, and an imminent surge of demand for experiences and events in the months ahead, Tripleseat, the leading web-based sales and event management platform for restaurants, hotels, and unique venues, and SevenRooms, a data-driven guest experience platform for the hospitality industry, partnered to survey 1,000 U.S. consumers to better understand their feelings about planning events in 2021. According to the data, 72% of events are expected to be held in-person and of the venues chosen, unique venues, hotels and private restaurant space were among the top selected for hosting. The...
