Nearly 4,000 Consumers Reveal Key Wellness Vacation Motivations Post-Pandemic

The Wellness Tourism Association | July 27, 2020

July 22, 2020 (Denver) – Nearly 4,000 consumers from 48 countries and territories responded to the Wellness Tourism Association’s second consumer survey, revealing their motivations for taking a Wellness Vacation as the industry begins to recover. The three-month (April, May, June 2020) online consumer survey was administered in collaboration with WTA Member, Professor Danny Kessler Ph.D. from Youngsan University, Busan, South Korea. Respondents were 54% female with 73% between the ages 26 to 74 (Millennials and Baby Boomers), and with close to 78% indicating they already include wellness activities when they travel.  President & CEO...