data protection
Artificial Intelligence Is Checking Into Your Hotel – Are You Ready?
Bob Braun | September 17, 2024
by Robert Braun, Co-Chair, JMBM Cybersecurity and Privacy Group; Senior Member, JMBM Global Hospitality Group Even though artificial intelligence has been a part of our lexicon for more than seventy years, artificial intelligence remains the latest bright shiny thing. Businesses large and small feel compelled to incorporate artificial intelligence into their company descriptions even with a limited understanding of what artificial intelligence is, or how it could help their business. Hotels and hotel companies are no different; just take a look at the online newsletters and announcements hitting your mailbox; it’s a rare day that a hot...
Fraud Detection in Hotel Transactions: A Machine Learning Framework
Shahinez Guetal | March 5, 2024
By Shahinez Guetal, Area Front Office Manager at Marriott International The hospitality sector is vulnerable to many fraudulent transactions, which can occur in different forms, from bogus bookings to stolen credit card details. These activities have an impact on revenue and erode customer confidence. Machine learning (ML) is useful for detecting this fraud in hotel transactions. The article explores the intricacies involved in fraud detection within the hotel industry and presents a comprehensive ML framework that may be used to address such issues. Fraudulent Activities Digitalization of the hospitality industry has allowed guests...
Eliminate the Trust Gap: Six Ways to Create Trust With Your Customers and Employees
Shep Hyken | March 2, 2023
By Shep Hyken There is a trust gap between customers and the companies and brands they do business with. The two questions to ask that will define this gap are: Do you think your customers trust you? (This is opinion.) Do your customers trust you? (This is fact.) The difference between the two questions is the trust gap. If you think your customers trust you, that’s a 100% score. When you ask your customers if they trust you and receive answers other than YES, then the average of those answers subtracted from 100 is your trust gap. Consider the findings from PwC’s 2022 Consumer Intelligence Series Survey...
Zoox Smart Data Reveals How Investing in Data Protection and Privacy Initiatives Encourages Technological Innovation
Zoox Smart Data | June 9, 2022
The technology leader aims to educate organizations on what it calls, “the sustainable use of personal data.” ALPHARETTA, GA – June 9, 2022 – Zoox Smart Data (“Zoox”), a global provider of technological solutions that harness big data to build customer profiles from existing Wi-Fi networks, today announced it has released a review entitled, “The Value (Not the Price) of Investments in Privacy and Information Security.” The company is educating clients on the importance of investing in privacy practices to protect customer data and promote business growth. "Globally in 2021, the number of weekly cyber attacks increased ...
Keeping Your Data Safe: Ransomware, Crashes, and Backups, Oh My!
Warren Dehan | January 25, 2022
Hoteliers should talk to their PMS provider about implementing an automated back-up plan with an on-premises deployment, or about options to get hosted in the cloud with managed backups; Being prepared and diligent is key to protection By Warren Dehan Is your hotel’s data protected? What if your hotel lost access to its data overnight? A situation like this would be more than an inconvenience, it would threaten your hotel’s operations and negatively impact your business in a myriad of ways. Loss of access to data could be the result of an on-premises system crash, which will be inconvenient, but which can be brought back into operatio...
Rethinking Cybersecurity for the Rest of 2021
Larry and Adam Mogelonsky | September 1, 2021
By Larry and Adam Mogelonsky The pandemic is top of mind, but throughout its entirety there have been a number of daunting reports of major cybersecurity breaches and malware attacks infecting leading multinational corporations. So, while you must do your diligence to continue to protect guests from COVID-19, cybersecurity is perhaps the next most likely disaster to strike your hotel if you aren’t careful. Notably, the pandemic led numerous properties to expand their tech stacks in order to meet the shifting travel demands and safety regulations. In turn, this increased the number of potential points of vulnerability in the system. Al...
What Hoteliers Can Learn From the Biggest Global Ransomware Attack on Record
Jeff Venza | July 14, 2021
The article below references ongoing data protection events; details may change as new information becomes available. By Jeff Venza Sometimes, the biggest threats in life are the ones that we cannot see – especially in a primarily digital world that offers frequent opportunities for anonymity across virtual channels and data-driven infrastructure. The technological ecosystems we’ve come to rely on both personally and professionally provide a wealth of convenience and personalization, but with great power comes great responsibility. With sophisticated technology comes sophisticated attacks. Cybercriminals are seemingly lurking aro...
Beekeeper Achieves ISO Certification to Protect Hotels’ Data
Beekeeper | June 12, 2018
GDPR encourages the use of ISO 27001 to demonstrate that an organization is actively managing its data security; Visit Beekeeper at HITEC in Booth 1702 and Attend the Beekeeper Breakfast with Special Guest Sixty Hotels SAN FRANCISCO, CA June 12, 2018 - With the European General Data Protection Regulation (GDPR) now in effect, Beekeeper is pleased to announce that it is now ISO 27001 Certified in addition to being GDPR compliant. Published by the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC), the ISO standard is protecting intellectual property, employee details, and informat...
