destination marketing organization
Sojern Introduces New Members to Destinations Advisory Board in New York City
Sojern | April 18, 2024
SAN FRANCISCO – April 18, 2024 – Sojern, the leading travel marketing platform, is excited to announce the latest members of its esteemed 2024 Destinations Advisory Board. This board, composed of influential leaders in North America, has expanded with exceptional new members and convened in New York City yesterday. Marking the first-ever 2024 meeting in NYC, Janette Roush, EVP of Marketing & Digital at New York City Tourism + Conventions, shared, “We are pleased to host and gather influential leaders for insightful dialogues, valuable exchanges, and progressive growth to meet the evolving demands of destinations. For several y...
HSMAI South Florida DMO Achievements & 2024 Forecast Luncheon Highlights Successes and Strategies for Tri-County Tourism Promotion
April 2, 2024
FORT LAUDERDALE, FL - April 2nd, 2024 -- On Thursday, March 28th, the HSMAI South Florida Chapter hosted the Annual South Florida DMO Achievements & 2024 Forecast Luncheon at the Hyatt Centric Las Olas Fort Lauderdale. The event brought together a diverse audience of sales, marketing and revenue management industry leaders seeking insights into the future of the Tri-County tourism promotion.Christina Davis, Co-President of HSMAI South Florida, served as the event's host, while Dr. Peter Ricci, Co-President of HSMAI South Florida, expertly moderated the panel of speakers. The panel featured distinguished representatives from leading Destin...
Sojern Reveals First of Its Kind ‘State of Destination Marketing 2024 Report’
Sojern | November 20, 2023
SAN FRANCISCO – 20 November, 2023 – Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the “State of Destination Marketing” report for destination marketing organizations (DMOs). This first-of-its-kind report, produced through a partnership between Sojern and Digital Tourism Think Tank (DTTT), and supported by Brand USA, Destination Canada and the European Travel Commission, sheds light on the latest industry trends and challenges. Based on insights from nearly 300 DMOs, government departments and affiliated tourism entities worldwide, it explores effective marketing strategies for...
U.S. Travel Applauds Committee Passage of Restoring Brand USA Act
U.S. Travel Association | August 5, 2021
WASHINGTON — August 5, 2021 — U.S. Travel Association Executive Vice President of Public Affairs and Policy Tori Emerson Barnes issued the following statement on the U.S. Senate Committee on Commerce, Science and Transportation’s approval of the Restoring Brand USA Act (S. 2424), a bill to provide emergency funding to the United States’ destination marketing organization: “As we look to rebuild the travel economy from the devastating effects of the pandemic, it’s no overstatement to say the work of Brand USA has never been more essential. Brand USA has a proven record of generating a significant return-on-investment, delivering...
80-Plus House Members Urge Relief for Destination Marketing Organizations
U.S. Travel Association | April 17, 2020
WASHINGTON (April 17, 2020)—More than 80 U.S. House members from both sides of the political aisle have signed onto a letter urging congressional leaders to provide relief for destination marketing organizations (DMOs) whose funding has been crippled by the coronavirus crisis. Despite their pivotal contributions to local and regional travel economies, many DMOs were unintentionally left ineligible for coronavirus relief funding under the Paycheck Protection Program (PPP) because of their non-profit or quasi-governmental status. The U.S. Travel Association has been working with Congress to correct the problem, since DMOs will be vital ...
How Destination Marketing Organizations Can Better Defend Their Budgets
Carolyn Childs | January 17, 2018
Don't wait for budget kick-back to happen. Here's how to be better prepared with data and arguments so you can retain valuable destination marketing budget By Carolyn Childs It's brutal reality. Many destination marketing organisations (DMOs) are now tasked with doing more with a lot less money. Marketing money is tight most places. US States are facing dramatic budget cuts. (Brand USA may even be scrapped.) Visit Britain has suffered years of cuts. There are many examples around the world. So what can DMOs do to better manage the process? Having worked closely with DMOs over the years, MyTravelResearch.com believes it's time for destin...
Seekda Acquires Regatta Travel Solutions
Regatta Travel Solutions LLC | September 7, 2016
Charlottesville, Virginia (September 7, 2016) – Regatta Travel Solutions announced today that it has been acquired by Seekda. Terms of the deal were undisclosed. Together, the two companies will focus on increasing direct booking volume for hotels through optimized meta-search and a powerful hotel booking engine. Seekda will also expand on Regatta's work with Destination Marketing Organizations (DMOs). Ashwin Kamlani, the Founder & CEO of Regatta Travel Solutions, has been appointed President of Seekda. His team will be expanding their offices in Charlottesville, Virginia over the next few weeks as they prepare to lead Seekda'...
Regatta Travel Solutions Selected to Power Booking Engine for Vero Beach, Sebastian and Fellsmere, Florida
Regatta Travel Solutions LLC | February 16, 2016
Charlottesville, Virginia (February 16, 2016) – Regatta Travel Solutions announced today that the Indian River County Chamber of Commerce Tourism Division has selected Regatta Travel Solutions to power the booking engine on their new official destination website, VisitIndianRiverCounty.com. Regatta will allow visitors to the destination website to book hotels, attractions and packages on the destination's official website. The Chamber is the official DMO for in Indian River County, Florida, covering Vero Beach, Sebastian and Fellsmere. "As the Destination Marketing Organization (DMO) we are the resource our hotels and attractions ...