digital marketing
Sojern and Cloudbeds Announce New Integration at World Travel Market 2024
Sojern | November 4, 2024
LONDON – 4 November 2024 – Sojern, the leading digital marketing platform built for travel, and Cloudbeds, the premier hospitality management software platform, have today announced a new partnership to bring two leaders together within the hotel technology space, just ahead of the World Travel Market in London. This strategic partnership means that Sojern’s built-for-travel digital marketing and guest experience solutions are fully integrated with Cloudbeds’ system and deliver industry-leading accuracy and tracking capabilities. Sojern’s commission-based travel advertising helps hoteliers increase direct bookings while only pa...
Introducing: LUCID, The Next Generation of Content Manager
Leonardo | October 24, 2024
Leonardo is excited to announce the launch of LUCID Content Manager, the future of hotel content distribution. Our new platform is the next generation of our enterprise media distribution platform. Leonardo has been distributing hotel photos and other media for over 20 years. We have long been at the forefront of distribution innovation, and we’re excited to continue in that role with our new system. With this new platform, we’re expanding the capabilities of our technology beyond media. LUCID Content Manager distributes all static or descriptive hotel content to travel channels. We now have brand-approved textual content like contact in...
Travelers Are Spending Big This Holiday Season–With Higher Expectations Than Ever
Sojern | October 15, 2024
SAN FRANCISCO – 15 October 2024 – Sojern, the leading digital marketing platform built for travel, today shares its latest travel data ahead of the holiday season and beyond. Travelers are eager to hit the road or skies, but economic concerns and inflation are widening the wealth gap. Compared to 2023, more consumers are opting for road trips over air travel, if they’re traveling at all. Sojern data shows upscale and luxury hotel prices have risen by 1.7% and 1.4%, while economy lodging remains steady, reflecting growing demand for higher-end accommodations. “Unlike the pandemic where travelers chose less crowded destinations, thos...
Chattanooga Ranks in the Top Five of Secondary Markets for the First Time in 2024
Cendyn | October 10, 2024
Cendyn reports Las Vegas leads the top 25 markets, making this the eighth consecutive month it has been in the top five AUSTIN, Texas— Oct. 10, 2024 — Cendyn’s Sales Intelligence platform, previously known as Knowland, shares its monthly data findings for hoteliers to gain insight into the top locations selected by today’s meeting planners. Cendyn reports that Las Vegas ranked first in the top 25 markets with 34.2 percent year-over-year (YoY) growth, positioning it in the top five markets for eight consecutive months; however, Chattanooga, Tenn. ranked in the top five secondary markets for the first time, coming in second with 62.7 p...
Cloudbeds and Mirai Join Forces To Transform Hotel Distribution and Marketing
Cloudbeds | October 1, 2024
San Diego, CA – Cloudbeds, the premier hospitality management software platform, and Mirai, a leader in hotel distribution technology and direct booking optimization, have today announced a strategic partnership aimed at transforming how hotels manage bookings, distribution, and marketing. The agreement will provide joint customers with advanced tools to optimize their direct bookings, streamline their operations, and expand their digital marketing efforts. By integrating Cloudbeds’ property management system (PMS) with Mirai’s technology, Cloudbeds properties will gain access to Mirai’s robust distribution network and powerful ...
Redefining Hospitality: Strategies for Soft-Brand Lifestyle Hotels to Attract the Evolving Traveler
Remington Hospitality | September 25, 2024
By Mauri Berry As the travel landscape continues to evolve, lifestyle hotels find themselves uniquely positioned to meet the demands of today’s diverse and discerning travelers. These travelers are no longer just seeking a place to sleep; they’re searching for unique, memorable experiences that align with their values and preferences. By leveraging their inherent flexibility and distinctive character, soft-brand lifestyle hotels can rise to meet these evolving expectations. These properties must focus on several key strategies, the most important of which often falls by the wayside: marketing. Leverage Effective Marketing Strategies ...
Cendyn Hosts Exclusive Webinar: Email Marketing Tactics for a Successful Holiday Season
Cendyn | September 19, 2024
Boca Raton, Florida – 19 September 2024: As the critical Black Friday and Cyber Monday sales periods approach, hotels must prepare and elevate their email marketing strategies to stand out and drive bookings. Cendyn invites you to a comprehensive webinar designed to equip hoteliers with the tools and knowledge needed for Q4 success. On September 26th, 2024, Haydee Fernandez, Cendyn’s Associate Director of Customer Benchmarking & Recommendations, will lead an insightful session focusing on optimizing email marketing campaigns during the busiest shopping season of the year. Key Takeaways Include: IP and domain performance and r...
Metasearch Pricing Models Explained/GCommerce Solutions
Metadesk | September 16, 2024
Metasearch Pricing Models Explained/GCommerce Solutions With various metasearch advertising pricing models to choose from, how do you pick the best one? Our breakdown outlines each model's pros, cons, and ideal property types. ...
