digital travel
Online Travel Market Set to Reach $765.3 Billion by 2025, With COVID-19 Accelerating Digitization, Says GlobalData
GlobalData | February 24, 2022
COVID-19 has accelerated the need for companies within the travel and tourism industry to rapidly invest in digital strategies including the global online travel market which is expected to grow at a compound annual growth rate (CAGR) of 8% to reach $765.3 billion between 2022 and 2025, according to GlobalData. The leading data and analytics company notes that due to more consumers shifting to e-commerce, if players fail to invest in a robust digital strategy, they will allow their competitors to take a greater share of the market. GlobalData’s latest thematic report, ‘Thematic Research: Online Travel (2022)’, reveals that intermedia...
6 Hotel Booking Trends We’re Watching in 2018
Gautam Lulla | February 5, 2018
By Gautam Lulla Significant changes look set to transform the travel industry in 2018. Blockchain technology, China's booming tourist sector, and the continuing travel ambitions of Airbnb, Facebook and Google all look set to define the coming 12 months. Here are six major trends we will be keeping an eye on in 2018. 1. Review platforms attempting to dethrone TripAdvisor The dominance of the world's biggest travel review site will be heavily challenged in 2018. Along with the less-than-stellar performance of its hotel booking product, TripAdvisor's reputation suffered following revelations that it censored reviews concerning rape allegat...