direct distribution
How to Select the Right Hotel Direct Distribution Solutions
Mihaela Lica-Butler | September 21, 2017
By Mihaela Lica-Butler Hospitality is a highly competitive business, with all kinds of players bidding for the first spots in Google search results and hoteliers pouring fortunes into advertising and marketing. Despite the wealth of "how-to" resources available to teach hotel managers how to make the best use of a multitude of tools to achieve measurable ROI, some are still crushed by competition, or lose the first spots in search results because of poor SEO, outdated website design, a cumbersome booking engine, and so on. There are many factors that influence how hoteliers should be selecting the right hotel direct distribution channel...