disruptive innovation
Student Mentoring by Airbnb Hospitality Guru for Top Hospitality Disruptive Idea
Les Roches | March 25, 2021
CRANS-MONTANA, Switzerland, March 25, 2021 -- Les Roches, the highly regarded hospitality business school recently ranked third for Employer Reputation by the QS World University Rankings 2021 is launching the second edition of "The Next Disruptor", a scholarship competition seeking ideas for positive disruption in hospitality, travel, and tourism. With the changing expectations of consumers and technology continuously reshaping the workplace, being connected to the evolving needs of the industry is a key factor for career success. As a business school dedicated to the hospitality industry, doing so right at the start and throughout a ...
Disruptive Innovation in Hospitality: Are We There Yet?
June 8, 2017
By Dr. Carlos Martin-Rios Society both likes and fears the concept of disruptive innovation. We like to experience new ways of traveling and creativity in cooking dishes; at the same time, we may be somewhat anxious or even afraid of getting into a self-driving car or eating something cooked by a robot chef. The term 'disruption' is widely used by the media to denote a form of breakthrough that takes place in rapidly-changing markets. It can mean different things to different people, along a continuum from incremental change to radical transformation. According to conventional wisdom, a provocative marketing campaign may be seen as 'dis...