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Tackle Guest Experience Like a Pro, This Super Bowl

Divya Bhat | January 22, 2019

By Divya Bhat With Aerosmith, Ludacris, Cardi B, Maroon 5 and the likes setting the scene, the city of Atlanta is all set to host the Super Bowl 2019. This is the third time that Atlanta will be hosting the mega sporting event, after 1994 and 2000. This obviously comes as great news (with its own set of challenges) to all hoteliers in and around the city. In fact, most accommodation options almost always sell out months in advance when it comes to Super Bowls! But is that all there is for hoteliers to cash in on? We think not. Assuming that you've hit jackpot just because you are sold out for the Super Bowl season is a big mistake. Gett...

Top 5 Hotel Marketing Strategies for 2019

Divya Bhat | January 16, 2019

By Divya Bhat It is true that technological trends don't necessarily wait for a new year to dawn upon us, before making their grand entrance. But what's also true is that every now and then, we as hoteliers like to take a step back to reassess our strategies and weigh their efficacy. And in that context, what better time to reevaluate your hotel marketing strategies than the new year! Let's get right into it and see what trends continue to rule the roost, when it comes to hospitality marketing. 1. Mobile first No list of 'hotel marketing ideas' is complete these days, without at least one mention of mobile technology. The last decade ha...

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