dr florent girardin
Luxury Hospitality: Trends, Challenges, and Best Practices
EHL Insights | September 8, 2023
By Dr. Sowon Kim, Dr. Florent Girardin, Dr. Matthias Fuchs Luxury is the new black. Post the pandemic, the global luxury industry recorded sales of €1.15 trillion in 2021, and continued its growth in 2022 by 19%-21% (Bain & Company, 2023). Luxury hospitality, luxury cars, and personal luxury goods represent over 80% of the total market. In this article, we zoom into the world of luxury hospitality to examine the trends that shape this industry, the challenges that are associated with the trends, and the best practices that illustrate how firms are managing such challenges. The trend of personalized meaningful experiences The luxu...
An Insight Into the State of Luxury Branding Today
Dr Florent Girardin | March 16, 2023
By Dr. Florent Girardin, Beatrice Venturini The concept of what makes a luxury brand an attractive option worth buying into is undergoing a massive mind shift. This is especially true for the future luxury consumers, often referred to as the Millennials and Gen Z, or even more precisely HENRYs (‘High earners, not rich yet’). A 20+ years’ supply of new customers to be precise. This younger group of would-be spenders are developing a different approach to the idea of what a luxury brand should entail compared to the older generations of consumers. They value luxury experience more than luxury products and are thereby looking for mo...
Best Circular Economy Practices in Hotels: the Producer and Consumer Perspective
Dr Luciano Lopez | September 22, 2021
What is Circular Economy? One definition of economics is to understand how the economic agents make their decisions to satisfy their unlimited needs under the constraint of limited resources. Even though it has been clear for many decades that resources are scarce and that some will be completely depleted in the coming years, concrete solutions to reduce or optimize consumption and production are still underexplored. For instance, even though the concept of circular economy (CE) has been around for 50 years (Ellen McArthur Foundation), it has become popular only recently. Our preliminary research on the topic of circular economy practice...
